Mastery Journal: MARKET AND CONSUMER RESEARCH ANALYSIS.
This month has been interesting coming into Midway of the month in COVID-19 consuming most of my hands-on work with Arcade Monsters I could still find some kind of way and continue my current campaign of the soft launch in Melbourne Florida. With that being said this month's study has been difficult for me because I’ve never been great with researching but I found the value of how relevant research can be handy when targeting your demographic.
It was also interesting in getting into the mind of your consumers by creating a buyers persona never have I had to think as detailed as Howell person may live how their income is functioning towards them being a future customer in their current day-to-day activities can match to what we bring as entertainment until this month so I got a good insight on that for my future business calls.
doing a lot of research on millennials and generation Z customers was intriguing because I am myself being a millennial can understand The lifestyle of someone of my caliber puts a dent understand and have to relate to someone is in generation Z kind of brought me back to my childhood innocence because of some things they do now I did not too long ago
I wish I knew about swot analysis Long ago they kinda like they who what where when and why of anything business-related to understanding strengths weaknesses opportunities and threats to any decisions you make I feel like I may use that in my day-to-day task from now on because it’s such a benefit when you have to break down any decision you want to make.
Overall, I’m looking forward to next month and what opportunities it may bring.













