#childcraft

[a-solitary-sea-rover-backup]

Childcraft 1979 Annual: Story of the Sea

[scoliosischelsea]

[stone-cold-groove]

Copyright page from the Childcraft book, Animal Friends and Adventures. Field Enterprises - 1954.

[70sscifiart]

The dinosaur Childcraft art you highlighted was great, but have you seen the sea creature art in the 1979 "Story of the Sea" one?

I haven't! Sounds amazing, I gotta see it... is it the kraken over at this link?

[uwmspeccoll]

Staff Pick of the Week

My staff pick this week is a volume from the Childcraft series from W.F. Quarrie & Company. This is volume 14 of 14, and it focuses on Science and Industry. The W.F. Quarrie Company was also the publisher of the World Book Encyclopedia from 1919-1945, but that’s about all I could find out about the company. 

The series is meant to be educational and fun for children, with other volumes featuring subjects like “Experience Stories and Animal Friends” and “Art and Music.” Unfortunately, we only have volume 14, but it is plenty cute and full of great pictures and illustrations. Today I’ve chosen to focus on the science half of science and industry and the color illustrations of fish, frogs, and turtles. The fish shown here are Pumpkinseed Sunfish (Eupomotis gibbosus), engaged in various fishy activities, including stealing worms off a fisher’s hook! The frogs are Leopard Frogs (Rana pipiens) and are shown here as eggs, tadpoles, and adult frogs, one of which can be seen eating a mouse! The turtles are Painted Turtles (Chrysemys picta), shown in the center “at their favorite sport, lazily basking on a waterlogged tree trunk.” 

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View more Staff Picks.

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-- Alice, Special Collections Department Manager

[invincible-selfxmade-punk]

@allhailthe70shousewife

Did you grow up with these? I rescued these from my meth-gead niece. These used to be part of a full set that I poured over in the pre-tv, pre-internet 70's.

There is a full set on sale on Ebay, but I don't think I could ever afford the postage.

[retropopcult]

Childcraft - The How and Why Library 

1973 edition

[1999pizzahut]