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Trader Joe's signs for two displays on opposite ends of the spectrum. First, for New Year's Eve... appetizers and yummy party food. And then, for New Year's Day... healthy options for all those with resolutions and weight loss aspirations. What a difference a day makes.
Shelf signs at the Joe's. At my store, we try to use marker colors that match the product packaging to make it easier to find the right price. Each sign takes 10-15 minutes to make. Outlining each letter is my least favorite part, for sure. My favorite part? Lamination. Most certainly.
Sign day at the Joe's. My advice to customers not wanting to interact with the kids and their clipboards: pretend you're on the phone.
