The missing link: How Tampa's dysfunctional streetcar could be the answer to downtown transit
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Ashley Gurbal Kritzer
Reporter- Tampa Bay Business Journal
Rolling through downtown Tampa's Channel district, the bright yellow TECO Line Streetcar creates the illusion of urban vibrancy -— a whimsical method of moving around the city center.
But it is just an illusion. The streetcar is a failure from another time, a system rarely used even as the neighborhood around it grows.
Although the residential population in the Channel district grew from 500 to 3,500 between 2007 and 2014, streetcar ridership peaked in 2009, with 462,704 trips. Ridership has declined every year since, falling to 277,896 trips in 2014, though the Hillsborough Area Regional Transit Authority notes the system is popular during large conventions and special events such as Gasparilla and the Cuban Sandwich Festival.
That's the problem: The streetcar is a tourist amenity in a neighborhood that no longer caters
only to tourists.
The Channel district is about to become even more densely populated with residents, workers and visitors, with Tampa Bay Lightning owner Jeff Vinik's Strategic Property Partners pursuing a billion-dollar mixed-use development there. Transit, SPP executives say, will be crucial to the success of the district. There needs to be a fast, efficient method of moving people between the SPP development on the southern fringe of downtown and the central business district — and that doesn't exist in car-dependent Tampa.
Fixing the streetcar has been discussed for years, though Vinik's plans have created a sense of urgency in the conversation.
Transit is key to revitalization and economic development, say champions of urban renewal. A vibrant downtown requires more people than cars, and an efficient transit system creates the kind of city in which young, educated workers are clamoring to live.
"Rail has a sense of permanence," said HART CEO Katharine Eagan. "Knowing there will be a rail station open gives you a different perspective on where you open a business, where you buy a condo
and make long-term plans. Nationally, you see a sense of permanence attached to investments going around rail."
Providing leadership
SPP executives say they're willing to "take a leadership role" in working to make the streetcar a reliable transportation method, though they're yet to define exactly what that might look like.
Discussions are in early stages, and specifics are few, but Tampa Mayor Bob Buckhorn says he'd like to see expanded operating hours within six months. That will be a trial for deciding whether to pursue a long-term solution.
Expanding the operating hours to begin at 6:30 a.m. on weekdays — five-and-a-half hours before it hits the track now — along with running more frequently during rush hour and expanding weekend service would bump the operating budget from $1.56 million to $2.8 million, according to HART.
But the streetcar already runs at a deficit and as of the end of fiscal 2014 has depleted its $5 million endowment fund, according to HART. The agency is projecting a need for an additional $265,000 beyond its current funding sources, with $148,000 of that slated to come from the city.
That need for subsidy makes the streetcar a politically charged topic. Tampa Bay voters have rejected public funding for mass transit on multiple occasions. But if Vinik's team and the public entities involved can make the streetcar a success, it could make larger-scale transit issues an easier pitch to the public, said Buckhorn, an outspoken transit advocate.
"I think it helps with the longer and bigger picture of transit in the urban core," Buckhorn said. "[The streetcar] is an easy example for anti-transit people to point to. I don't necessarily think it's reflective of transit in general or potential success, but it's a very vivid example for people to use, and they do so with frequency."
Fitting into Vinik's vision
Transit is one of the top priorities of Vinik's development team, said Jim Shimberg, chief operating officer of SPP. SPP has sent one of its executives around the country to study other cities' streetcar systems.
"The streetcar is an asset that runs right through the district," Shimberg said. "It makes sense."
There's a consensus that the streetcar will make more sense when its operating hours are extended to accommodate the growing residential base.
"We're really close, and getting there in the scheme of things is really easy," said attorney Ed Turanchik, of counsel at Akerman LLP in Tampa and transportation policy adviser to SPP. "It takes a little more capital and a little more operating dollars. Having said that, those numbers are still significant, and you have to figure out a way to cover the operating costs in a way that's fair to everybody."
Getting there
HART, SPP and the mayor agree that additional operating hours are the first step toward making the streetcar a useful transit method. But what's yet to be determined is where the money will come from.
"The community has come to the consensus that [the streetcar] is never going to make money, and now is the time to fix it," Buckhorn said. "It doesn't matter how we got to this position. What matters is that we get it to a place that it is functional and people use it."
SPP has drawn up plans that show a potential streetcar extension into the central business district, stopping just south of Zack Street to avoid crossing the CSX Corp. rail line that runs through downtown Tampa. Insurance for the places where the streetcar line already intersects the CSX line is 18 percent of its operating costs.
Beyond SPP's plans, HART has drawn up several extended streetcar routes and studied replacing the historic replica cars with modern cars. Depending on the route, HART projects those extensions costs could run from $37 million to $60 million.
Those are big numbers. But connecting Vinik's development to the CBD could give Tampa the kind of dynamic urban core that would attract residents, corporations, conventions and tourists and create a true live-work-play-stay environment.
"The streetcar today is like being on the five-yard line in the red zone," Turanchik said. "We've been there for awhile and it wasn't necessarily important to score a touchdown before, but now it is."
Buckhorn — who opposed the streetcar when he was on Tampa City Council — says he sees a role for it now, especially in light of Vinik's development plans, but also as a way to prove mass transit can work in Tampa.
"If we can fix it and show that people will ride it if it's convenient and the frequency is increased and the cost is reasonable," Buckhorn said, "I think it helps buttress the larger role of transit moving forward."
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