A little more about MAP Kickstart...
Kick-Start is a new project that brings together MAP(Mediabrands Audience Platform) and the tech start-up companies based around Silicon Roundabout in Old Street, London. On this site, you can find information about the start-ups involved in the competition, and watch video interviews with the founders.
MAP is the specialist services division of Mediabrands, the global media network. In partnership with Mediabrands’ two main agencies (UM London and Initiative UK) MAP services some of the UK’s biggest brands, including Tesco, H&M, Royal Mail, The Economist, Travelodge and General Mills, and also has a growing number of direct clients.
MAP Kick-Start is a rolling competition that takes place every month. The MAP team choose three tech start-ups to competitively pitch against each other. Each winner enters into a partnership with MAP to work on live Mediabrands client projects.
This exciting opportunity gives start-ups a much-needed financial boost, and enables them to take their enterprise to the next phase, while benefitting from the in-house expertise of MAP. Our clients, in turn, have early access to emerging technologies which they otherwise would not be aware of.
To help us achieve this, we’ve enlisted the help of Ken Valledy, CEO of Tech2Brand. Ken joins the MAP kick-start council of Craig Lister, MAP Managing Director, Andy Butters, Head of Programmatic, James Fairweather, Digital Strategy Director, Ben Austin, Head of PCC, Rob Lloyd, Head of SEO, and Ollie Bareham, Head of Mobile.