#@sothebys

[bricehammack]

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Sothebys

@Sothebys

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[oysterscarrotscandy-blog]

@Android uses the #jewelry niche & a typical American consumer as a punch line for a funny new advertisement !

I agree, as suggested in the commercial, that smartphones are expensive. Customers who buy the @Android smartphone supposedly  experience "the 'I now think I can buy the Crown Jewels because I am feeling richer' effect".

Very clever!

Interestingly, @Sothebys recently sold a replica of the British Crown Jewels for 22,500 pounds, more than 7 times the pre-sale estimate, on March 13.

I wonder if the ad team working with @Android used the replica to shoot the advertisement before @Sothebys sold the lot?!

Do you gift wrap? HA!