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Our Story
Healthcare is overcome and overrun with complexity. At various points everyone who experiences ill health – from the patients themselves, the clinicians that treat them, through to the administrators that oversee the system – feels some form of helplessness. Stakes and emotions run high as lives are in the balance. The biopharmaceutical industry is often represented as posing more challenges than solutions. At Celgene, we want to change that story. We don’t profess to having all the answers but we’re committed to asking the tough questions. We interrogate what isn’t working now and what might not work in the future – working in partnership with health systems and the patients they represent to find new ways of delivering healthcare.
This is what motivated us to commission This is Axiom. We want the film to promote a new way of looking at healthcare; to provoke open discussions about the biggest issues affecting all parts of the system. Healthcare is filled with incredible people who perform extraordinary work and who deliver remarkable results. One of the challenges that This is Axiom depicts is the importance of overcoming inertia and harnessing the energy, talent, optimism and goodwill that lets innovators and carers flourish. The environment will help to drive everyone to deliver the results that improve the quality of life for patients.