Mtn Dew Purple Thunder Zero Sugar Review
For those unaware, this was originally launched in Spring 2022 as an exclusive flavor at Circle K owned convenience stores. Recently, it extended its reach to become available at Kroger owned grocery stores, with the release of the zero sugar version to seal the deal.
I have been waiting for a zero sugar version of this soda since it came out in 2022. I did try it then, but it was pretty disappointing from what I remember (the sugar version). The primary flavor there was high fructose corn syrup.
However, I'm pleased to report that the zero sugar version is a whole lot better. The HCFS taste is obviously absent, allowing you to taste the intended flavors of berry and plum. The berry itself is not really identifiable as any specific berry, and the plum is also quite subtle.
The overall feeling is quite fruity, and the flavor lingers a bit on the tongue, but it's a pleasant taste. The overall experience is of a lightly flavored beverage, it tastes very refreshing and I just want to keep drinking it until it's gone
In that way, it reminds me of last summer's limited time offering Summer Freeze, in that it's just so easy to crack one open and drink it down. I have been missing Summer Freeze, and hadn't found anything to fill that void. This, however, really hits the spot. It also kind of reminds me of those "Sparkling Ice" flavored sparkling water beverages, the experience of drinking it is similar.
It also has kind of a vibe of a long-gone flavor I remember from my youth, Supernova. This was a Dewmocracy flavor that lost to Voltage. Probably just the berry similarity, but it just has that "feeling" of being similar. Dew enjoyers who have tried dozens of flavors may know what I mean.
My rating, 10/10. I hope they don't discontinue this flavor so I can continue to enjoy it.