NEW.CONCEPT.STORE.ALERT. . . . . 50m, is a new experimental concept store dedicated to supporting and showcasing emerging designers. The store opens in Belgravia, West London, in late May 2018. Created by London-based artists Something & Son, 50m aims to support new design talent to rent spaces at affordable prices. 50m will be home to independent fashion, food, co-working and wellbeing brands. . . . . Can’t wait!!!!! • • • #50m #conceptstore #londonfashion #designer #graduatedesigner #gfw #independentdesigner #belgravia #westlondon #wellbeing #store #london #thelondonlooktv (at London, United Kingdom)














