Watch the talks from Habit Summit
With the thousands of apps and startups appearing every day, it is difficult to predict if a product will flop completely or become the next Snapchat. The one thing that successful products tend to do really well is creating habits. After some time you use them without even consciously deciding to do so.
So if your specific product needs to be habit forming to succeed, how do you make that happen? Nir Eyal, a serial entrepreneur and a good friend of mine, has done a lot of research over the last few years into the art of creating habit forming products. A few months ago he published Hooked, a book where he bring all of his research together in one easy-to-use framework. And this week the first Habit Summit took place at Stanford University. Luckily for all of us that was not able to attend, all the talks have been made available for free. And they are definitely worth a look.
You can watch the introduction below, or go to the official site to watch the rest of the talks.
Image credit: @innaswinton