An Exhibition of Early Illustrations by Andy Warhol
An unusual exhibition on Andy Warhol has popped in a gallery in New Bond Street and its pink!
"Walking through a museum or an art gallery will teach us more than just art history or the work of contemporary artists. Let’s think of artists as different brand personalities and their art as the image of their brand personality." –Janaina Baxevani.
The exhibition offers a rare glimpse into the early years of Warhol’s illustrations. This time it’s not about silkscreen prints of American icons, such as Marilyn Monroe or the Campbell’s Soup cans. It’s about the whimsical illustrations that gained Warhol his initial recognition and which began his transformation into the ‘Andy Warhol’ we know today.
The intricate illustrative pink walls introduce the theme of Warhol’s boudoir and the animated sketch-like plinths bring the theme to life. Janaina Baxevani has left her creative mark in this unusual showcase. She contributed towards the effective story-telling of Andy Warhol’s Early Illustrations by designing the visual identity of the show. Her illustrations help to bring Andy Warhol’s sketches to life. Janaina’s 360 degree approach to design is making an impact in the arts world, taking visual communication and exhibition design to another level.
The Early Illustrations by Andy Warhol exhibition is open to view from May 5th - 27th, at Halcyon Gallery, 144-146 New Bond Street, London.
Biography - Janaina Baxevani
Janaina Baxevani is a multidisciplinary, experiential graphic designer with an eye for innovation and aesthetic perfection. She holds an FdA in Fine Arts at the Central Saint Martins, a BA(Hons) in Fashion Promotion: Public Relations at the London College of Fashion, an MA in Graphic Branding at the University of the Arts London and an MPhil in Communication Design at the University of Westminster. She worked for Christie’s, Sotheby’s, Vogue, Harper’s Bazaar to name a few, and although her skill set is vast, her greatest expertise revolves in the worlds of art and exhibition design. Janaina designs for purpose and her design work attempts to tell stories and create meaningful experiences. She is currently working for Halcyon Gallery, producing identities for exhibitions, client fine art volumes and promoting contemporary artists such as Andy Warhol, Dale Chihuly, Lorenzo Quinn and Bob Dylan. Alongside her work for Halcyon Gallery, she also works on her part-time research project, where she investigates the ‘Storytelling of The Old Masters’ and explores means of how to communicate the historical significance through graphic design practice. With her research, Janaina aims to propose the potential of communication design practice as a contribution towards history of art education and curatorial exhibition experience.
