Sales & The Polite No: What Buyers Really Think of Localization Sales, with Wada'a Fahel
The Polite No: What Buyers Really Think of Localization SalesWe spend a lot of time on this podcast talking about how translation gets done. The technology, the AI, the workflows. This episode is different. For once, we hear from the person on the other side of the table, the buyer who decides which vendors win the work and which ones get the polite no.My guest is Wada’a Fahel, founder of…















