#logo tournament

[professorbl00min]

Task 3 - Branding Thy Self

The homework here was to create our own media brand and then proceed to create a CV from the branding design concept. My approach to this was interesting as I  had interpreted the task very differently till I got close to finishing it.

So we had to first go to Logo Tournament and follow the first three prompts of entry.

I did a bit more digging at logo examples that were associated with the three words.

Then the following reveals the brand logo formation.

(larger version)

‘Unison’ was formed from Unity, which was one of the 3 words I have listed down earlier.The shape was inspired by the other logo examples I had found for inspiration. Colours too :) 

My aim was to keep it simple as well, which I consider simplicity to be a weakness of mine. 

Then there is the CV template with combined aesthetics from the branding logo. I have used a mix of false and authentic information (personal info) to fill out the CV as I do not wish to make myself completely known on the world wide web for personal security reasons.

(larger version)

[laurensellick]

Week 3

Pretend that you are a media "brand" and follow the steps 1-3 in the LogoTournament "Create a Logo Design Contest" set-up sheet. Write down all of your responses on your blog up to step 3. Based on your results create a logo that suits your style and professional objectives for upload on your blog. Once you have created your logo - make a Template for a CV using the 'Designing a Resume - with Steve Harris' video and place a jpg image of your template on your blog.

The Logo Contest

1. Name a. Organisation or business name: Lauren Sellick b. Slogan: Drawing, not boring c. Please describe what your organisation or business does in one sentence: All kind of graphic design delivered to you based on yours or your projects needs

2. Audience a. Select an industry: Technology b. Please describe the target audience for your logo: Men and women of all ages, living in Canberra Australia. Small business owners/managers, professionals, web designers, new business owners. c. What are the top three things that your logo should communicate to the audience? my field of expertise finding a design with an edge can be made simple modern and fun and flexible design

3. Ideas a. Select logo styles that you would like to see for your logo: Pictorial or Letterform Mark b. b. Style sliders c. Please describe the colours you would like to see in your logo: Blue, green, purple. Mixed colours at least 2 used. d. Please provide any ideas or concepts that you have for your logo: The logo should be simple and clean with a hint of quirk. Must be able to be used as a watermark. e. Do you have any documents or images that would be helpful for the contest? n/a f. Where will the logo be used? Mobile Desktop Social Print eg. Business cards

Lauren's Logo

Getting a logo for my personal design work and branding after completing the first few steps of the Logo Contest, was not too tricky. I already had an idea in my head of what I wanted and the questions answered for the contest gave me a chance to see how I would need to refine my concept. The lines of the diamond make out my initials "L", "C", and "S".

Making a CV

After watching the Lynda tutorial by Steve Harris about designing resumes, I was pretty ready to get into putting together the document for myself. I really liked the idea of a simple and streamline looking CV that was easy to read and had a lot of negative space. This would fit in with the idea of what I was thinking of after the logo contest nicely. After finishing this draft, I couldn't help but think it looked somewhat plain. I suppose my CV will remain a working document while I discover my strengths a bit more and focus in on my personal style to showcase.

[n2qconsulting-blog]

The Importance of Good Design

We are living in a day and age where designs surround us at a very deep level, affecting our behavior as consumers. A great logo design is more than about aesthetics; its purpose is to represent the entity of a firm, its true identity and the way they want their products and overall feel to come Read more at http://www.notothequo.com/importance-good-design/ extra resources

[mediaplusseattle]

When Crowdsourcing and Branding Unite

After 30 years of our trusty, old logo, we decided that change was in order. Times are changing, and our logo needed to catch up. At first, the thought of changing something that has represented our company for three decades seemed overwhelming. We had to consider our options for how we would go Read more at http://www.mediaplussea.com/when-crowdsourcing-and-branding-unite/ seattle advertising agency

[mediaplusseattle]

When Crowdsourcing and Branding Unite

When Crowdsourcing and Branding Unite

After 30 years of our trusty, old logo, we decided that change was in order. Times are changing, and our logo needed to catch up. At first, the thought of changing something that has represented our company for three decades seemed overwhelming. We had to consider our options for how we would goRead more…

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