"What if we asked brands to create their own interpretations of the various Sanrio characters in Girly Kei fashion?"
Might sound like a dream come true, but it's actually happening right now as part of a cooperation between Magaseek and Sanrio. For all of summer, there will be a constant flow of new releases under the name "Girly Sanrio Characters" by all of your favorite brands.
You can find all brands taking part in it so far as well as their products here.














