Jul 3, 2018
Understanding the Customer Journey with Edibles
Understanding the Customer Journey with Edibles
Edibles continue to garner attention and headlines in cannabis. And with good reason. Edibles have emerged as one of the fastest growing product categories in sales and consumer adaption. In a recent proprietary study by High Yield Insights on cannabis consumer attitudes and behavior, 41% of current users in adult use states reported using more edibles post-legalization. Combined with an…
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