How to compare usage p v. e
Kimball et all points out we can’t compare checkouts to section views, of course, since these measure different things. They use a study by Michael Levine-Clark that shows that most users say they read only a chapter at a time, or less than a full chapter. Likewise, most print checkouts also do not imply cover-to-cover reading. But e-book use would count if someone flipped through a book and decided not to use it; while for print this would only be in-house use and hence not measured. Kimball et all concludes he might as well compare checkouts to e-book accesses (section views?) because both are equally incomplete measures. They say it is “the traditional comparison” without citing who has used this measure p.20.
Keep in mind also, that a platform that limits simultaneous users is going to have lower e-book usage than one that allows unlimited simultaneous users. Counting simply the number of books used gets around this problem.
Sullivan and Leach start with the premise that you can’t compare amount of use. They will compare whether titles were used or not and divide books into “PnotE, EnotP, Both, Neither.” Also additional variables to consider: subject classification, year, publisher, edited vol versus monograph.
They found that 10% of books in their dataset were used in print but not online, while 26% were used online but not in print. The question then is, what is different about the books that were used in one format and not the other? How to measure this?
Knowlton says it is “nearly impossible to reliably compare print circulation to e-book usage.” p.21 This is true, and a relief.
Knowlton did a chi-square test comparing difference between books used and not use. (I don’t actually understand what numbers he compared, but essentially the difference between the amount of use within the “used” group is not statistically significant and the difference between “used” and “non-used” is.) at a significance of p<.001.
Another nice contribution by Knowlton is Percentage of Expected Use. This gets as the extensiveness of the use of each subject, as it takes into account the number of uses as well as the number of available titles, and it is comparable between print and electronic. He mentions Aguilar and Ochola as people who explain this methodology. (I have both of these articles elsewhere.) It would you History makes up X% of our collection and accounts for X% of use. But how on earth do you get the subject classifications for your entire collection?! You can’t. Maybe triangulate and look only at ebrary Academic Complete and then also look at a history-specific collection in some other way, like does it get more usage per book than the history titles in ebrary?
Slater 2009 also compares the PEU for print to PEU for e-books, by subject. Rather than looking at the differences between them, he looks at correlation between the two and actually finds a positive correlation (p=.025, r=.475). Meaning subjects with heavy usage in print also have heavy usage in e-books. It’s a single independent variable regression, I think.
Slater also does look at where the biggest differences are between relative use (PEU) of e-books and print. He, not surprisingly, finds history and language/linguistics favor print, but also education and biology. Sciences, technology, math, and engineering preferred online, as well as media and communications.
You want to be able to compare print usage for a specific year. This isn’t possible for us in Millennium, because of how our circulation statistics are stored, but I’ve love to have JO’s data!
Littman and Connaway also just look at whether titles were used at all. According to Cox, they may have been the first to suggest this strategy.
could you look to see if there is a negative correlation of print book usage (falling) to e-book usage (rising)? It seems like you’d need to look at the entire collection of both in order to test this. And also, the question of whether they are growing at different rates. Amy Fry posits that if print use is declining it may be because you’re buying fewer new books. People are more likely to use new books than older ones.
It seems like Amy Fry had records of in-house use.