Rosalind Krauss: A Voyage on the North Sea
Rosalind Krauss: A Voyage on the North Sea
Focus: Post-Greenberg, Post-Medium Era.
Maurice Denis: A picture contains a layered, complex relationship that is a recursive structure: some of the elements of which will produce the rules that generate the structure itself.
Beginning with this idea of the recursive structure, I think that Denis captures an important relationship of medium to the artwork. Although we are now in the “post-medium era,” we cannot dismiss medium altogether, precisely because medium IS the recursive structure of art. Medium adds layers and complexity that would otherwise be absent. Furthermore, the rules that generate the artwork depend on medium; it is medium that creates the artwork and governs its laws.
Furthermore, we cannot dismiss medium because the subject is still under much debate. Marcel Broodthaers’ front cover design of Interfuntionen reads: “View, according to which an artistic theory will function for the artistic product in the same way as the artistic product itself functions as advertising for the order under which it is produced.” The simple explanation for this somewhat complex quotation is that theory itself (hence discussion) acts as advertising for whatever is being discussed. Even if artistic theory criticizes some subject, it functions as advertisement for whatever it is criticizing. Art theory promotes its artistic products, and the artistic product promotes whatever it is that is discussed in the theory.
So, even if we criticize medium, and make artworks to convey this denouncement of medium, here is the result: The artwork is raised up due to the theory behind it—it is “critical” and “conceptual.” However, as a result, it promotes medium even by the denouncement of it. There are always antagonistic forces in Art.
However, I do think that the term medium is a problematic one. To say that the site has replaced medium in contemporary art is valid, but to label the site as a “new medium” does not make sense. The site is not new, and neither is medium. If the site is a “medium,” then it has always been a medium, and is an “old medium,” not a new one. However, it acts similarly to the medium in the sense that it is a recursive structure: it dictates how the art functions. Also similar to medium, the site adds layers of context. But I think that there is a clear distinction between medium and site. Both equally add meaning to an artwork, but on separate layers. This is important, as it adds more aspects to the artwork, whereas merging the two aspects reduces the significance of both.