Reading Reflection #5
In chapter two of the Animation Bible Maureen Furniss discusses different storytelling techniques used in motion pictures. She highlights how many times in animation projects storytelling is used to sell products based on the characters the stories contain. Genre defines a recognizable category in literature and motion pictures which includes repeated patterns, conventions, across different projects in their portrayal of their characters, their story, and in the films setting as well. Furniss discusses how animation was never considered its genre because of Walt Disney’s Studio's dominance. But Furniss states that nonetheless, animations can follow similar formulas like using the same character in different contexts and films. Furniss indicates that the utilization of repeated patterns promotes creativity. She states that “People are familiar with the basic structure of the work, which means there is less need to develop characters and their motivations.”
In Chapter 7 of Design in Motion by Susanna Shaw’s she discusses how free writing is a great way to get a character or story developed. Shaw argues that free writing allows us to tap into our raw creativity and “…evoke the unseen areas of our mind.” The most compelling part of this chapter was Shaw’s suggestion of using a word list. A word list allows you to list the keywords that are most relevant to your concept and creative brief. Shaw argues that they “…conjure images, ideas, emotions, and stories.” Shaw suggests using your internal editor to make decisions about the direction your story or concept will go and recommends a considerable amount of flexibility.















