Are you passionate about the food business? In a previous post I had covered single brand self-owned cloud kitchen. This one is for a franchise of cloud kitchen. A cloud kitchen is a delivery-only restaurant, with no dine-in facility. Cloud kitchens are also known as dark kitchens or ghost kitchens. In a franchise of cloud kitchen, majority of the food ingredients are supplied by the franchisor. Even marketing and branding is taken care of by the franchisor. Each franchise outlet prepares a fresh serving (of say sandwich) and delivers it to clients through aggregators (Zomato, Swiggy). The market size of cloud kitchens in India is expected to reach INR 8,000 crores by 2023 with a growth rate of 12%. At present only 13% of the total market size has been tapped, showing a massive potential of growth for this business. According to Omkar Charwekar, who runs a franchise of WHAT’ A SANDWICH cloud kitchen in Pune, “The franchise model enables one to grow business fast as one gets the advantage of established branding and marketing. It is also less hassle free as there is a lot of standardization directed by the franchise owner.” #financialrequirements #cloudkitchen #franchise #businessrequirements #whatasandwich #punecity #newbusiness #bizstart https://www.instagram.com/p/CCN-HqflCEo/?igshid=1xwr08ykmd9s7