Víctor Manuel Gañán Fernandez

Opiniones y reflexiones sobre nuevas tecnologías de la comunicación, internet, marketing, publicidad y diseño.

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Las seis tendencias que están cambiando el mundo

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I'm very excited to receive my Owly, is great! #lifeofowly #Hootamb #Hootsuite #hootsuitelife

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Facebook introduce secciones orientadas a PYMES

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Back to school like...

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🎶 Sid Batham - All Lies (Brookes Brothers remix) 📺 Piotr Wancerz #nyc #loop

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Los objetivos generales de un plan de marketing suelen ser similares para todas las empresas; lanzar un nuevo producto, dar a conocer sus usos o bien buscar la interacción con los consumidores. Gracias a las redes sociales, este trabajo se hace mucho mejor y de una forma más directa y segmentada y disponemos de un espacio para realizar acciones sencillas como crear promociones o concursos en los que los seguidores puedan participar de forma activa.

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Weekend Hashtag Project: #WHPlocalstory

Weekend Hashtag Project is a series featuring designated themes and hashtags chosen by Instagram’s Community Team. For a chance to be featured on the Instagram blog, follow @instagram and look for a post announcing the weekend’s project every Friday.

This weekend’s prompt was #WHPlocalstory, which asked participants to take creative photos and videos that capture the everyday stories happening around them. Every Monday we feature some of our favorite submissions from the project, but be sure to check out the rest here.

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La Policía Nacional ha alertado de un nuevo procedimiento de estafa consistente en un virus informático que ejecuta transferencias bancarias fraudulentas haciendo creer a los afectados que han recibido un ingreso erróneo en su cuenta y cuyo importe debe ser devuelto.

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Training my owl! #HootAmb #Owly

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Turning Food Into Something Unexpected with @seriousdesign

To see more of Matija’s unusual mashups, follow @seriousdesign on Instagram.

It was the steak flip-flops that gave Matija Erceg (@seriousdesign) the idea. He was a little bored with his day-to-day job as a web developer, and when he saw a picture of a pair of flip-flops with soles made out of steak, inspiration struck him.

“I imagined what it would be like to wear them,” says Matija, who is based in Vancouver, Canada. “I wanted to evoke the same reaction of delightful disgust in other people, so I set off on a mission to pair food and everyday objects into ‘serious designs.’”

Matija started with some shrimp headphones. “Imagine the feeling of putting them into your ears, as you would earbuds,” he says. “I think that seeing them on the ends of the wires helps imagine the sensation.”

From an iPod made of cheese to a banana gun, there is seemingly no end to Matija’s tweaks. So far he has confined himself to Photoshop, but says he’s considering making real sculptures. “I’ve been studying the art of fake food, like you see in some restaurant window displays,” he says. “Maybe a trip to Japan is in the cards?”

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Quizás lleves un tiempo participando en las redes sociales y ha llegado el momento de evaluar tus objetivos sociales y de negocio en social media, probablemente después de hacer un balance del nivel de madurez en redes sociales de la empresa, te estas haciendo varias preguntas sobre como quieres plantear tu estrategia y que objetivos comerciales quieres alcanzar.

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