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Tips for mobile app developers to satisfy the '15-Seconds-App-Rule'. The rule helps in providing optimal First-Time-User-Experience (FTUE).

What makes an effective trigger? How can you be sure the notifications you’re sending lead to higher engagement instead of driving users away?

An analysis of startup referral programs

50 layers of sound and four weeks of work are packed into the one-second push notification in Circa News 2, out today. The app's cofounder Matt...

Sunrise Calendar - Event icon changes depending on the context title text.

MyFitnessPal – Reminder notifications are automatically disabled if you ignore them after a few days.

/via Andrew

Automattic - The jobs page detects if you’ve visited the page multiple times, and displays an encouraging message to apply.

Hubspot Signals app settings menu lets you know if you also have the primary Hubspot app installed.

Shutterfly credit card entry screen.

When I work app pre-login intro flow.

Yelp network connection lost screen.

Dash sharing prompt after account creation flow before first check in.

Dash sign up flow with age-gate and iBeacon auto check in

Dash mobile payments app restaurant selection screen and business profile page.

AirBnB Terms of Service update on iOS

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