It's all happening at the BOOM! stage ( The T's & C's )
It all started with a beer at the Trumpet Tree in Stellenbosch a couple of months ago, as all great things do.
Well, actually it started more or less a year ago at Klein Libertas, over chops and wors on the fire. Beer was also involved. We (Boom.fm and RAMfest) spoke about how the local scene is on the up 'n up and what we could do to make it even better. Loads of ideas were thrown around. We ended up mapping out not only the future of the South African music scene, but also planning and scheming for the entire southern hemisphere to get together. We were going interconti_mental_.
Long story short. We discussed having our very own stage at RAMfest 2012 a Day of Thunder. Boom.fm was still a brand new company - full of fire and vigor - but also, with a limit to our resources. We just didn't have the time or the man power to pull it off, not on the scale we wanted to anyway. So the idea rested in the cooler, right next to the ice cold Black Labels, for another year.
Back at the Trumpet Tree. Boom.fm and RAMfest, standing at the bar, RAMfest says; "RAMfest 2013 Cape Town is back to being a full weekend festival", Boom.fm brow raised, excited; "A FULL WEEKEND FESTIVAL"? RAMfest smiles and nods; a full weekend festival (a similar conversation ensued when RAMfest announced Joburg as a two legged dog this next time around). We continue talking about music and how epic the line up is. (Yes we know who the other two internationals are, go get yourself a fresh pair of knickers before we divulge, it is going to be mayhem.)
We revisit the BOOM! stage idea, this time the discussion leads to not only one stage but two (this is also where the idea of a colaboration between us, Boom.fm, our sister company Mxit and RAMfest was introduced - more on that at a later stage). The BOOM! stage in Cape Town and Joburg, with none other than the BOOM! stage breaking the festival in on the Thursday night.
RAMfest 2013 presents for the very first time, the BOOM! stage. This stage will pull you straight out of your hangover, right back into the swing of festivities. Showcasing some of South Africa's most wanted up-and-coming musicians across a variety of genres, from Folk & Funk to Rockabilly & Reggae, plus a couple of old favourites.
The BOOM! stage is powered by local online music streaming service and music store, http://boom.fm and Africa's biggest social network, Mxit.
The BOOM! stage will be at:
RAMfest CPT 7 - 10 March 2013 ( http://on.fb.me/SlqjNO )
RAMfest JHB 15 & 16 March 2013 ( http://on.fb.me/Slqp8m )
HOW TAG YOUR BAND WORKS. ( The Terms & Conditions )
This is a social media campaign to bring awareness to local up-and-coming bands that Ramfest organisers and Boom.fm don't yet know about (yes, it happens). Ultimately, both parties will still decide upon the line up, but fanatical fans' favourite bands will definitely be considered. Boom.fm will also attempt at all times to profile bands we feel are going that extra mile to promote their music.
* NB! Only bands that have a Boom.fm ( http://boom.fm ) profile with music will be considered for the 'tag your band' submissions. We cannot promote music that we don't have on our site. Also, potential fans won't be able to discover your music through our Radio Player if it's not there.
Tag your band name with a link to your Boom.fm profile in the BOOM! stage poster comments. Find poster here - ( http://on.fb.me/SloJLR )
We promise to check out every single band who is mentioned on our Facebook page.
Done! Are you as excited as we are?