The Downside of cpa offers
The idea of grabbing a few cpa offers and earning some money with email submits or zipcode submits sounds great the first time that you hear it. After drinking the cpa kool aid, you finally start to realize that it not as easy as it looks.
The cost per action game is a fast moving game online. You might be thinking about getting the offers and turning them into online money makers for your bank account, but then you start to place those banner ads on your sites, but you don't see conversions.
The conversions for email submits might not be what you expected. In a few moments, you open up your email account and you see a message from one of your cpa affiliate managers about the offer that you are promoting.
The aff manager is letting you know that the offer you are participating in is going away and expiring the same day. Cost per action is a different animal that the regular aff marketing.
What happens when a cpa offer expires? Can you image someone landing on one of your blogs and they read an article and click on a contextual link that points to a cpa offer and they end up on a page that is not working correctly? All that hard work of getting people to the link ends up in complete failure.
Some offers that expire don't waste the traffic. The cpa aff network might forward the traffic to a similar offer. It is important to stay connected to your email accounts when it comes to cpa because the offers can change quickly.
Another issue for cpa offers could be the limits on where and how you can promote. Countries could be restricted, states could be restricted and certain traffic types like email or social might be off the table. The offers for aff marketing in cpa can be really targeted.
What about the limits on leads? Some offers don't have limits, but you might come across offers where they have caps on the number of leads you can generate per day.
The downsides of promoting cpa offers are not really that large in number. The idea of earning income from getting people to enter their email address or zipcodes is still a great idea and getting it to work seems like something out of a dream. It just helps to know that there are some of downsides to going after income from cpa offers. Just be ready to deal with the flaws in the cpa aff route.