Motorists Promote Yosemite Right On Their License Plates
A creative partnership between the Yosemite Fund and the California Department of Motor Vehicles essentially has motorists happily paying to promote Yosemite National Park on their bumpers! Drivers can choose to pay extra for a specialty license plate featuring Yosemite’s famous Tunnel View, which financially supports the park and creates free advertising for Yosemite on California’s roads.

















