AR U READY? @garimaminocha - Tumblr Blog

Logic will get you from A to Z; Imagination will get you everywhere.

—Albert Einstein

The physicist had endless curiosity and the quote is a reminder that humans have huge wells of imagination (as well as science) to draw from and to get us through the pandemic.

36 Days of Type by Gabriel Bendersk

“36 Days of Type” is a project started by Gabriel Benderski, an independent graphic designer and typographer and invites designers to challenge themselves to create a letter or number per day for 36 days.

Read more at: http://www.graphicart-news.com/36-days-type/#.X50hoIgzZPZ

Articulate poster by Zoë Kerckhofa and Anaïs Cuillier

Visual Research for Brief 1

Reference: https://www.pinterest.com.au/pin/7740630598464225/

Reflection

I thought Augmented Reality is going to be difficult to work with as I had no prior experience. But with each tutorial and workshop, Andy and Karen helped in the understanding of AR and pushed me to try out and experiment as much as I could, even if the outcomes are not perfect. They emphasized the importance of process which we tend to skip sometimes.

The fascinating part about the studio 'AR U Ready?' is the timing of it. The world was forced to move to an online platform in a matter of days which made me realize the importance of the developing digital world and Augmented Reality. The current circumstances have pushed the development of technology, design, and business. Augmented Reality is picking up and integrating with businesses, for example, ASOS has invested in AR to assist customers and enable them to shop from the comfort of their homes. It has also increased the growth of AR exponentially as the world is becoming digitalized which would open up opportunities for students.

I wasn't satisfied with the initial press release that I submitted and changed my final project after a few weeks. The experience has been rewarding as I was able to put together an experience that is personal and represents me. I do feel that I could have learned and pushed myself further if the classes were still on campus but it's been a great semester and I'm thankful for everything we've been through and achieved in this limited time frame.

Final Project Development (AR in action + Concept)

“The Passage”

Delhi, a culturally rich, diverse, and historical city hosts people from all over India. It is the capital of India and the center of power for Indian democracy. The city is fast-paced and vibrant. It fascinates me how this city has been able to sustain its culture and rich heritage through its food, historic monuments, and sites even in times of modernization and change.

But for me, it is simply home. Its where I've spent most of my childhood and thus, it holds a special place in my heart.

The experience here depicts my journey of navigating through this passage of life while living in this beautiful city. This experience is a significant one that has shaped me as a person.

This is an insight into my experience.

AR in Action

After numerous attempts, this is how the AR looked. Total number of layers used here are about 15. I tried layering it 15-20 times on the target image but it would turn out glitchy as the camera was losing sight of the target image. Limiting it to 15 worked out well.

Feedback Notes

We were encourages to test each others work and provide feedback wherever required. Here are a few comments while I was testing my experience.

To consider:

1. Scale in EMS: The scale of the experience can be modified under the ‘Media Settings’ when uploading the experience. In the initial version, the X, Y, Z needed to be 0.125 as there was some issue with the application. Before submitting, we were required to change the scale to 1 as it was working perfectly.

Here are the screenshots to demonstrate how the scale can be changed:

Final Project Development

I started layering this image to form an Archway which symbolizes my personal journey and experiences that have shaped me as a person.

The process was to make a prefab (I watched one of Andy’s tutorial to understand how vectors/images can be imported from Photoshop or Illustrator) and creating layers on top of each other to give it that effect.

There were a few challenges which I faced while working on this experience:

1. Unity: I had never worked on any 3D software before and found Unity hard to work with initially.

2. Prefab: While I was trying to layer the plane, I copied prefabs into a prefab which made it difficult for Unity to understand and the AR experience did not work in the Application when I tried testing.

3. Scale: Unlike Photoshop and Illustrator, scale in 3D softwares (Unity) are relative. It took me numerous attempts to get the scale correct.

4. Arranging assets properly: I didn’t organize my assets correctly in Unity which made it difficult to locate them when required.

Final Project Development

I wasn’t completely satisfied with what I submitted as the initial Press Release and wanted to make an experience which was personal to me. I came across this particular image while I was working on my portfolio and thought it would be a good idea to explore how this image can be utilized.

Andy’s notes

Jack Pierson: You Don’t Own Me

Read more at: https://www.mutualart.com/Exhibition/Jack-Pierson--You-Don-t-Own-Me/C338BA894EF0C43B

Liliane Lijn: ABC Cone 1965

The word loses it’s identity and becomes charged with energy.

Read more at: http://www.lilianelijn.com/portfolio-item/abc-cone-1965/

Snapchat introduced ‘Landmarkers’, it transforms the world’s most iconic monuments and changes the way we see it.

Kendell Geers

Kendell Geers - S/LAUGHTER (2003)

Kendell Geers creates art with the aim to disrupt commonly accepted moral codes and principles.

Read more at: https://low-country.tumblr.com/post/21775432761/kendell-geers-slaughter-2003-kendell-geers

"Hello, we're from the internet" is an art project that took over the MoMA's Jackson Pollock room without permission.

Martin Creed

Work No. 1092 MOTHERS

Work No. 1092 MOTHERS (2011), monument to motherhood, is a huge neon sign that spins around at variable speeds to make it seem dangerously out of control. The letters are two and a half metres high and the beam holding the neon lights is twelve and a half metres long.

http://www.martincreed.com/site/works/work-no-1092

https://artsandculture.google.com/asset/work-no-1092-mothers-martin-creed/2wHjr46202PdZQ?hl=en

Nathan Coley

Image: Heaven Is A Place Where Nothing Ever Happens

Nathan Coley displays his famous message sculpture titled ‘Heaven Is A Place Where Nothing Ever Happens’ on the ACCA Forecourt (2010)

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