State of the Industry 2014 - Wall of Text about Gaming
Time to write about games and gaming in general (I guess). @CirNobar’s tweets got me thinking about the video game industry’s state. I can say I have never worked in any vidya company, but I’ve been an avid “gamer” (goddamn that is a stupid word, but I guess it will have to do for now) since me and my brother got our NES back in the 90’s, and I’ve played games all my life. I’ve also been interested in e-sports since the days of Starcraft: Brood War, and I love following all e-sports games when I have the time. Namely those games are DOTA2, SC2 and LOL, but I also watch the occasional Hearthstone (in beta for forever I guess), CS:GO and so on. If a game has a stream, I’ll watch it.
ANYWAYS, here are some of @CirNobar’s tweets (feel free to lurk our full conversation from Twitter):
First of all, most so-called official reviews for triple-A games are paid for. In my opinion the situation used to be worse back in 2000-2008, in a time before Youtube and internet 2.0. People trusted printed media and gaming sites a lot more back then, and that gave the perfect opportunity for game developers and publishers to influence reviews more. I’m not saying stuff like “give us a 9/10 and we will give you 20 000 dollars” have been going down, but it would be really naïve to think that people wouldn’t want to get positive PR in all media. I guess this is also true to movies and music, but reviews have more weight in the gaming world, because video games cost a lot more (the usual 60$ opposed to a 10$ movie in a big theater). Companies like EA or Activision can black-list a reviewer from getting all the newer games if these reviewers give bad scores to some games. When a gaming site is weeks behind other gaming sites and reviewers, it literally means loss of ad revenue for the site. Pretty simple stuff, right? Also, if you have been giving good PR to some companies, these big players might start buying ad space from your site or magazine. Again: money flows in, good reviews pop out.
Thankfully Youtube changed this a bit, and people could start watching what their peers think about new games. The world was ready for such “Youtube reviewers” as TotalBiscuit or AngryJoe to name a few. Youtube also has a different kind of reviewers, and I’m talking about “Let’s Players” like PewDiePie. These people focus more on playing through the newest games, and they capture in-game footage while they comment on them live/record voice over the video afterwards. People usually trust these guys a lot, because they FEEL like they are your friends, right? Well sadly big companies have started to affect these people, too. You might get more a bit extra money from ad clicks by a big company (the recent incident regarding Machinima partners and positive Xbox reviews) but ONLY if you make a positive video about their game or platform. Some people have the backbone to be transparent about their income and where it comes from, but a lot of content creators keep it secret. tl;dr – companies will always try to get positive PR, no matter the cost.
Ok, let’s move on to the “Demos are called Early Access now”. Back in the days of the PSOne there used to be these awesome demo CDs that you could get from gaming magazines or by buying some games. For example Zone of the Enders (PS2 era game) came with a sneak-peek demo for Metal Gear Solid 2 (the so-called Tanker Mission). These demos don’t really exist in a physical format anymore, but that doesn’t mean they don’t exist, period. In my experience I have found that at least PS3’s Store has a lot of playable demos for games, and they are free. Yes, even for AAA games. It is true that there aren’t a lot of demos for PC games anymore, probably because they are deemed as too costly, or the code is too easy to crack from the demo for the full game. Still, mixing Early Access up with demos isn’t really fair for either of those terms.
Early Access in Steam works like this: you pay a certain sum of money to gain access to an Alpha or Beta stage of the game. Period. But the problem is that most of these games are actually indie games, not AAA. The biggest so-called Early Access I can remember is for Hearthstone, but that was actually a free Beta for a free game (again, forever Beta… this game.jpg). Then there is Kickstarter, a place where you can pay to make a project come true. The biggest Kickstarter projects regarding video games (that I remember) have been Broken Age, Wasteland 2, Project Eternity and Star Citizen. But again, I have to say that these have all been indie projects from former big-house developers. People shouldn’t have too high hopes for Kickstarted projects, but it is a nice method for these smaller, weirder games to be funded. For example: no big developer would have touched Broken Age, ever.
Do we have a market full of awful games? Absolutely. We have had that since the age of Commodore 64. NES’s game library was full of shitty, AWFUL games, and you know it. PSOne? Hell, maybe 2% of all PS era games are really enjoyable. Even PS2 had a library full of shit. And things will never be otherwise. The iPad/Android/Facebook mini-game era has ensured that. Welcome to the entertainment industry, I guess? But claiming that you have to either buy a game or pirate it to know if it is good or not… that’s a harsh way to look at things. Yes, Metacritic is full of paid reviews and also paid user opinions (thank you based viral marketers, keep grinding your job at some sweatshop and earn your hourly 10 cents, you scum) but so what? Personally I would never randomly go to a review site or Metacritic and look at the monthly top-10 games and say: ”Well I will buy all of those because these guys tell me to!” I need to get some actual gameplay videos and bashing from 4chan to form some kind of a basic idea about the game: is this something I would enjoy? Does it look generic? Does it look like I will be bored with it? Is it pay2win/free2play/full costing game? Who is the developer and/or publisher? Have I enjoyed their games before? Is this game already out, can I check it out in some stream on Twitch? Does someone of my friends already have this and what do they think about it? And the most important of all: could I have fun playing this game?
Boom. There. No need for Metacritic, review sites or magazines. Does “my” method take time? I’d say so, but probably not more than going to a torrent site would take. 10-15 years ago ALL of my friends (and me!) downloaded their music, movies and games illegally. Now stuff like Netflix, Spotify, GOG.com and Steam are here, and you can really easily buy entertainment (and for a smaller fee than before, mind you). GOG has been doing God’s work by giving us all the opportunity to buy older games that work on modern PCs.
I think the biggest threat to gaming is micro-transactions and DLC. Don’t get me wrong: done right these payment methods are non-intrusive, they don’t affect gameplay and ultimately give us extra content. Two great examples are DOTA2 and CS:GO: you can buy all kinds of items, but they are purely cosmetic. A new player can literally enjoy DOTA2 for free and never pay for content. Ever. But as things stand now, there are a lot of greedy, greedy people that think that micro-transactions are the be-all-end-all for every game. The newest Dungeon Keeper is actually unplayable if you don’t buy in-game money to grind the game. Day 1 DLC could have been actual content for a game, but instead these developers choose to nickel and dime you for a few dollars more.
And the best way to make a change? Don’t buy these horrible games. Don’t support these horrible developers and publishers. Make your voice be heard, be it on Twitter, Facebook or some small forum somewhere. Tell your friends and family to avoid horrible games, and point them towards actual masterpieces of gaming. Support the publishers that take a risk with non-DRM games (CD Projekt Red for one, the makers of the Witcher games). Be mindful of your hobby and do not succumb into becoming a mindless consumer, that’s how the greedy ones get more money, and how the passionate content creators stay poor.
And lastly a big thanks for @CirNobar for sparking this blog back from stillness. We might not agree on everything, but I think we both hope for a better tomorrow for gaming and how games are developed. Love you breh! #love








