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[janeenloganpy-blog]

So the biography was created exactly for the tastes of that time." Produced by Sanrio, she arrived in the United States two years later.

It represented the quintessential idealized childhood, almost like a white picket fence. That's cute. I am talking about Hello Kitty, the adorable cultural force that began life as a character on a coin purse in Japan 1974. But there's nothing cool about Precious Moments. So the biography was created exactly for the tastes of that time." Produced by Sanrio, she arrived in the United States two years later.

Hello Kitty has special significance to Asian Americans. Hello Kitty has the potential to be so many other things." And she's been a part of global popular culture ever since. This year, Kitty turns 40 — and her power as icon and brand shows no sign of abating.

Yes, she's worldwide. lRelated But there's a lot we don't know about Hello Kitty. But Hello Kitty has had special resonance with Asians who grew up in the United States. What happens when you say Hello Kitty is not a cat? Kitty chaos And, Yano, who is currently wading through hundreds of objects for the exhibition at the the Japanese American National Museum (including the famous Gaga dress), gives us the lowdown:

[janeenloganpy-blog]

By 2010, Sanrio had groomed Hello Kitty into a global marketing phenomenon worth $5 billion a year.

Hello Kitty in space It's about reconnecting her to this community. The character's first appearance (on a purse) was introduced in Japan in 1975, and brought to the United States in 1976.[5][6] The character is a staple of the kawaii segment of Japanese popular culture.[7] By 2010, Sanrio had groomed Hello Kitty into a global marketing phenomenon worth $5 billion a year.[8] By 2014, when Hello Kitty was 40 years old, it was worth about $7 billion a year, all without any advertising.

[9] It gives the whole thing a certain poignancy and power." This year, Hello Kitty even traveled into space. Originally aimed at pre-adolescent females, Hello Kitty's market has broadened to include adult consumers. This image, released by Sanrio on Aug.

12, shows the character aboard the Japanese satellite Hodoyoshi-3. (Sanrio / AFP/Getty Images) "Hello! Exploring the Supercute World of Hello Kitty," opens Oct. 11 at the Japanese American National Museum, 100 N.