Joe Fuller Internet Marketing

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Opt In Page Creation - An Online Business Necessity Do you have some product or information or ideas or opportunity your visitors desire or need? If so, it's your chance to get their email, and maybe some extra information. It's a chance every marketer is looking for. Of course, what with all the security scares (that will probably get worse), people arriving at your site might not want to give over their information as well as they used to. However, especially if you've done some pre-selling of your products and business and have built some trust, you can make them an offer they can't resist in order to join your list. Your offer could be in any form. For example, a report or a trial of some software. They go to download it and are asked for their email and/or some other details. They might also be asked to confirm that they want the offer and to receive messages from you. Include these elements in your opt in tactic: First, make your offer of definite value to them, such as something they can use straight away and/or some little known ideas, either of which help them with their business. Second, if they click for it, repeat what you're offering and how valuable it is to them. Third, then immediately ask for their email or any other information you want. Fourth, have your system set up, and tested, to deliver the offer smoothly. An opt in page that visitors act on gives you advantages: a subscriber you can communicate with and make further offers to, and if you have more information from them it gives you a clearer picture of subscribers on that list. Click the link to see how you can start or develop your online business with your own PLR website - this is an opportunity! http://successwithjoefuller.com/5Ic57P6gQWW3FKA

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List Building - Get The Email Address

If you can build your list you are, in effect, building your target market, and so are more likely to generate greater revenue and profits through it. If you do not have a list then it's much more difficult to sell to a cold audience in the mass. With a list your site will get regular traffic, too.

In fact, the more people on your list, the  more traffic you'll get. To do this you must first work out who are your target market. You can start with deciding exactly what products you will sell. That usually means you're selling to particular types of people. For example, if you're selling stuff to do with long-eared rabbits, that focuses your market pretty well. It even cuts out general pet markets on the whole. However, you could cover general pet food markets, for instance, where you have ads for specialist long eared rabbit food.

Aim to reach first those who will respond the most positively to your marketing, and the topic or niche of your business. At the same time, determine to get the name and email address of those in your market. This could happen on your site or where you have an opt in form away from your site. People will probably need to see your offer several times before committing to buy from you. In any case, your real profits are from backend continuity repeat payment sites and high ticket products.

Whether you use ads or content or a combination of these, your top priority is to have them reach your site page which is about your ad topic, or is an opt in page. Once on your list, you can continue to offer help and provide products useful and valuable to their business.

Click the link to read: 5 Reasons To Have Focused Lists http://succeedwithjoefuller.com/5-reasons-to-have-focused-lists/

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Products - Your Own Or As An Affiliate?

When you've just started your online business you might still be wondering whether to have your own product or be an an affiliate for someone else.

Obviously, you started a business in your chosen niche, so you want to sell something - but what?

1 Try to make this decision before you start your business. Look into which is the best niche for you, what products are being sold in it and whether there's a gap you could fill. Check out methods being used to market and sell the niche products. If you're still stuck, selling another's product can be the best way to go. It'll also help you see which niche products are too available.

2 When people decide to make their own product, they can spend a very long period of time doing it. This time is better used doing the activities above. A big mistake is to think of an idea for a niche product, use time up making it, then nobody buys it. It's better to know what people are buying now and seeking out what's missing that people do want. That is, get to know your market before having weeks and months go by on your own idea.

3 On the other hand, you can use affiliate products to test out what sells well and what doesn't. If a product does not sell well you can quickly replace it. You're educating yourself practically in marketing online, while getting your business up and running.

4 But do not be deceived about the difference in profits. Selling your own product means the costs to you of making it, and then marketing it. Your time too costs money. On top of that, you might have to deal with refunds and so on. With an affiliate product, the owner of it deals with all of that. You just deal with marketing it.

Click the link to read: 3 Reasons To Create Your Own Products http://succeedwithjoefuller.com/3-reasons-to-create-your-own-products/

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Website Ownership - Be Independent

It's key to have your own online business site in order to be successful making profits. You need to be independent and not relying on someone else's services.

An online business means having a presence online. Therefore it's a must to have a site. Here are suggestions to generate revenue online with your site.

Become an affiliate, selling another marketer's product. You get paid a percentage of the sale price when someone buys the product. If you have a list you can email them the offer with a link to the sales page. However, you have to have built a list in the first place. Use your site to provide niche content, and to offer them a freebie to join your list.

You could use Pay Per Click (PPC) ads. But there are limits on the use of these ads in terms of affiliate marketing. A much better method is to get people to your site where you have a product review, or presell the product in some way, such as with content marketing. When you have created interest in the product, then have a link to take them to the sales page on the owner's site.

Click the link to read: Plan A Website For Your Business http://succeedwithjoefuller.com/plan-a-website-for-your-business/

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Website - To Generate Revenue And Profits

Aim to generate revenue from or through your website. Even if you're selling products as an affiliate you will have to have a business site. If you have no list through which you could make offers, you can do using your site.

However, use your site to build your list by including an opt in form and the offer of a freebie for signing up. Offer them a course, or PDF, or special information protected on your site.

There are plenty of ways to market your website but one the easiest is with content marketing. It can also help your search engine rankings. Of course, without a site search engines would be no use to you. Look at successful marketers and you'll see they all have one.

If you have no website at present, you could sell as an affiliate for someone else. But your revenue would be limited. Or you could use arbitrage where you connect people selling services, for example, with people needing those services. You buy cheaply and sell as the middle person at a higher price.

If you do have  a site but no products, put content on your pages with some Google Adsense ads, or other ads. You get paid by the click. Though this method is not so profitable as it once was, it will produce some revenue, done correctly.

So, if you're starting an online business you'll need a website. Without it, you make things more difficult for yourself, including for generating an income.

Click to read: Do Marketing Of Your Website Effectively http://succeedwithjoefuller.com/do-marketing-of-your-website-effectively/

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List Building - Build A List Because...

You've had a problem with your website and some people have left it for that reason. With no list, you can't reach those people. With a list you can communicate that you're working on it, and then tell them when the work is finished. Then there's the excellent customer who keeps buying your products but you've had no response from them for quite some time. With a list you can send them a free offer and get into communication again. But with no list they can easily slip away from you and never buy again.

To avoid that situation, you have to have a list. Have a list of visitors to your website and a list of customers. With a list you're able to make offers to them when it's suitable, whether it's a new product or a repeated offer.

You can also give your subscribers valuable information concerning your niche, and make special offers at special times of the year. However, as a business it's about generating revenue and profits. A  list allows you to sell multiple products to individual customers. Then, you can extend this by allowing them to be your affiliates and reaching and selling to new customers you would not have had through your own efforts.

Click the link to read: Email Marketing - Do It In 5 Stages http://succeedwithjoefuller.com/email-marketing-do-it-in-5-stages/

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Affiliate Marketing - Complement Your Product

Once you have a product of your own to sell, you can gain more sales without immediately creating another product by selling one of somebody else's as an affiliate of theirs. For instance, having a site on pet management, you can have ads on your site, or recommendations in your information, for allied products that can be of use to your customers. This is without being in direct competition with the types of products you sell. So, you might be an affiliate for a pet shop or pet grooming products.

All you have to do is provide a link to their sales page. If someone buys, then you get a percentage of the sale, and the product owner deals with everything else.

There are many affiliate offers online looking for affiliate sellers, in all sorts of niches. There are also directories for affiliate products, such as Clickbank. You can find a product to sell in almost any area.

There are plenty of affiliate products that would be a complement to your product. Test them out to see what works for your business. You have nothing to pay. In effect, you can have an affiliate selling business running along with, and/or integrated with, your main online business.

Click the link to read: How To Have An Affiliate Internet Marketing Business http://succeedwithjoefuller.com/how-to-have-an-affiliate-internet-marketing-business/

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Website Marketing - Not Just Having A Website

You have to market your website. This can be lost in the excitement of getting a site online. But without people visiting it, it's lost its purpose.

Your website is a way of marketing your business, just like any other method. A person's website might not be visible on the web and they wonder why nothing is happening. Develop a plan for your marketing of your site, as you build your site.

Here are some tips.

1 Put your site into niche directories. Some of these can still be a solid source of traffic.

2 Make sure the search engines know you exist. Most people will probably come across it via the search engines. Find the keywords people use to search for your niche and niche topics related to your site. Put them into the site's meta tags as well as into your site content where appropriate.

3 Have a plan for your marketing of the site. You could use banner ads on other sites, and/or affiliate programs. Aim to collect the email through an opt in page of all visitors to your site. Part of your email marketing will be reminding subscribers of your site by sending them there for offers and information.

4 If appropriate to your business and niche, put your site address everywhere you can to get it in front of as many people as you can. For instance, if you're partly an offline business, then include the address on all printed material as well as any offline ads for your business.

The point is not simply to get a site up online but at the same time to think about and act on marketing it. Of course, there is always something else that can be done. But it needs to be started in order to develop from that point onwards.

Click to read: Do Marketing Of Your Website Effectively

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SEO - 3 Action Tips

The purpose of SEO (Search Engine Optimization) is for searchers online to be able to find your site and specific pages on it. You're aim is for searchers to find you without any problems and fast - before they come across your competition. Of course, you want people who are looking to buy to do that.

Here are 3 tips you can action today.

First, use the correct keywords for your page. Using some software or service that will list you keywords for your niche is OK. But usually these aren't necessarily those people actually search with. You want to find the keywords, phrases or questions people actually put into the search engines when they are purposefully looking for the information and/or offer on your page. Think narrow rather than wide. For instance, if you sell fish food, use "goldfish pond winter food" - whatever fits your niche and your particular page you're optimizing at the moment.

Second, your content on the page must also be a fit. Imagine having found great keywords but using them in totally irrelevant content. Fit content and keywords together, not in contradiction.

Third, still use meta tags for each page. Have your most important keyword in the page heading and the description of the page. You might want to market through your description as this can be used by the search engines in their search results.

These are basics but when you use them you've given the search engines a chance to read and list your site for a keyword.

Click the link to read: Top Spot Internet Marketing

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Website Traffic - 6 Tips To Get More

Just like someone opening an offline place, people go onto the internet to open for business and wait for traffic to find them. And like can happen offline nobody or hardly anybody turns up, and they have to close down. You have to take action so that is not the way it goes for you.

Here are 6 tips to attract or drive your traffic.

First, search engines have to know you exist. Attract their crawlers with keyworded content that fits your niche and website topic. Find out the keywords and phrases people searching for your offers are likely to use.

Second, use ads. This can be anything from full scale banner ads to Google Adwords on your site. You can also put your ads on others' sites for a price or as part of an exchange. If you're affiliate marketing, use the affiliate company's ads along your related content.

Third, if it suits your niche and offers, use offline ads, including press releases, ads, flyers, direct mailing, and so on.

Fourth, place your website address wherever you can . There can be URLs on vehicles, house signs, invoices, signs for your business. In fact, wherever you can put it if you think people can see it and notice it.

Fifth, become visible online. Most people don't realize how big the internet is. Use your valuable content on your own and other sites to attract attention to what you have to offer. You can have more than one website.

Sixth, constantly test and track. There is no point in doing the above 5 actions just one time. Review their effects regularly towards their goal - which, in the end, is profits. Get rid of and stop doing actions that are not contributing to your revenue and profits. Replace them with better and more effective methods.

Click to read: Traffic Is Everywhere - Have A System

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List Build With An Opt In Page

You use an opt in page to get the names and emails of people who land there. You have a heading, some bullet points, and a form for them to enter their details. You could add a video or an audio.

The heading must make it clear exactly what your offer is. You have a few seconds to get and keep their attention so they must be able to understand the heading and offer immediately. Have a few bullets stating a few details about the offer, especially how it will help them. They may have seen other similar offers, so your bullets help to differentiate your offer from those by giving some details.

The form is obviously very important in this opt in process. You must emphasize that they have to fill it in and click the button to get their freebie or whatever it is they are getting in exchange for their details. Once they're on your list you can make other offers to them using your autoresponder emails.

The internet is a vast place and using an opt in page is a way of attracting those people interested in what you have to offer them.

Click to read: How To Create Freebies Easily

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Sales Traffic - Use A Funnel

You can use a funnel really to get traffic to your offers. You make a decision from the people on your lists, who to put into which funnel. Once you know your subscribers’ interests, needs and wants you can choose which funnel is best for them. You want to send the right subscribers to the sales letters for offers that fit what they're after.

Look at the people on your list whose interests fit a particular funnel and put them into it. As you go on and add more subscribers to your list you see who is best for the funnel and who you can leave out of it. You're after the people who will provide you with the biggest profits in any specific funnel.

When you've made the above decisions, then move them through the funnel as fast as you can but with minimum work on your part. In effect, you're pushing filtered traffic via the funnel. Regularly check who is in the funnel and take out of it who don't fit it any longer.

Even when you take a subscriber out of a funnel, they remain on your list of subscribers. Maintain them on your list, reviewing when they could be moved into another funnel, or you can return them to the original funnel.

So, see your funnel as creating traffic to your offers and therefore producing revenue in your business.

Click to read: Why Have A High Ticket Product To Sell

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Opt In Pages To List Build

Use opt in pages to build your list. An opt in page is one which has the only purpose of getting people to join your list. It just has some content and a sign up form. No ads, links or other content.

It needs a headline followed by your brief content and bullet points. Give an unmissable reason why they should join your list.

That reason, and their purpose for joining, is usually some sort of freebie. For example, you could create your own PDF. This will cost you no money to create, only the time to do so.

It doesn't matter how many times your freebie is downloaded, and it has cost you nothing.

The content can be short or long. If you send people from an ad you might need to give more detail and explanation. If they’re sent from someone else or some of your own content somewhere, you might only need the bullet points.

You can only decide on this by getting the evidence and testing your opt in pages.

Click the link to read: How To Use Squeeze Pages

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Internet Marketing And Determined Consistency

You have to be determined and consistent in internet marketing. Why? Just look at the number of sites that disappear in their first 12 months. Of course, people are motivated when they think of making money online, put up a site, but then get held up by some technicalities.

They might even have someone else build a site for them, then buy traffic. They get a massive number of visitors to their site but nobody buys anything. Then they feel defeated. But it's not a good idea to buy traffic.

Think of any job you might go into as a rookie. The most important thing you have to do is to learn on the job. You make mistakes but you keep going.

On top of that, in internet marketing it's so easy to be distracted on and offline.

Get rich opportunities promise a lot but only the seller makes any real money. Plus you might be stuck inside their system even if you do make some money. You have to have a plan over a longer term. Many people don't do that, they simply see their opportunity isn't working, then go look for another one.

But you have to be determined and consistent. These are what you should own as much as you can: your website, your list, your product, your copy.

Click the link to read: Are You Looking For Online Success? - Take Care...

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Content Marketing List Build

With a list of your own, you're able to develop profits beyond the short term. To do that you need to get targeted people on your list for what you have to offer, and keep giving them relevant information.

That's why content marketing goes along with building your list. This is because you can target the very people interested in what you have to offer.

This gives you a quality list. When somebody isn't bothered about your content, they just click away. However, if they are interested in what your content tells them, they might click your link to go to your website, or to downlolad a free product, or to go to a sales page and purchase your product. However, why not have a link to your opt in page first to add them to your list?

So, create content about your niche or products. Add a link or links to your opt in page to get a freebie for joining your list.

Your opt in page is really just a heading, some bullet points, and telling them to sign your form to get your freebie.

The key is that once they decide to click the content link, they are set up in their minds to take the freebie and so join your list. That is, they've gone through your content, seen its relevance for them, enjoyed it, clicked your link, and get the freebie, or maybe even buy from you if you make a paid offer.

Click to read: Build A List To Convert To Buyers

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Content Marketing - Use For Backlinks

You can market your site and business in different ways online so you get traffic. With search engine optimization you use keywords to get ranked in search results so searchers will click on your link. Why not also use content marketing to get traffic as well as backlinks to your site. These links can be picked up by the search engines too.

All you're doing in content marketing is creating content in some form that's about your niche or site. You then have a link or links in the content or at the end so that when they're clicked people are taken to your site. Content marketing and these backlinks are part of one package of promotion.

Now, the biggest problem today in marketing is getting and keeping people's attention. But with content marketing, there’s no direct advertising. Even people not wanting to make any purchases, or definitely do not want to be sold to, can end up on your site. For instance, if you have a site about puppy care, you could have keywords such as house training, leads, feeding, and so on all linked from some content to your site.

Once there, a visitor who has clicked through, might see some information or product they feel they must have. People are looking for information in your niche so it's easier to use and get an action than a flashing ad they might just ignore because they've seen so many of them. In addition, you'll probably get people on your list you would not have thought of as part of your market.

Click to read: Content Marketing In Combination With Search Engine Optimization

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Website Traffic - Free From The Search Engines

Ever come across this? That there are simple actions you'll be able to do to get more traffic to your site? Of course, you have to pay to find out about the simple actions, and then pay to do those actions. Now it's not so simple as it seemed. You can understand them OK but how to actually do those actions is not so clear.

Three common recommendations to get more traffic are to use ads, rank in google, and, obviously, set up a site. Whatever method you use, it's best to learn about them first and while you're taking action. Find out why they work, if they do for you.

Why do most people not get started on taking such actions? Take the example of ads. The questions are: how do you go about doing the advertising? Where do you put the ads? What price should you pay?

It's the same with the Google: how do you get ranked well enough? And with having a site:what are the steps to setting it up, and how do you make money from it?

Someone could even buy a step by step plan to do any of these. But still not know what to actually do to realize them.

In terms of search engines, on the whole, only Google is worth considering since others draw from there. There are people who will claim to have success on Bing, for example, but, again, you'd want a detailed how-to blueprint as to how they do it.

The simplest way is to create content that people want and can use. Publish on high ranked sites with a link back to your site, and you should get more traffic as Google and other search engines pick up on you.

Click the link to read: Website Traffic -The Key Thing Is...