Juxtapizones

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Blog Post #3: What I Want to Learn Next

What are your next steps // what you want to learn next?

My next steps are: A) interview a wider range of people, B) talk to the people my interviewees suggested, and C) start experimenting with making different kinds of Juxtapizones.

I want to take these steps because, respectively, A) College students were very helpful but too homogeneous of a group, I want to learn how different they are as a group from, say, 24-35 year-old people. I also want to learn how wide I can push my demographic. For example, I read that most fast-casual chains are consumed by 18-35 year-old people, but I want to actually interview people in all parts of as well as outside of that age range so that I can prove whether or not that assumption is true.

B) My interviewees had some great suggestions and I think there is a lot to be learned from these connections. I don’t know exactly what I’ll learn, just like I didn’t know all of the ideas I would learn from interviewing college students, but there is no reason to not follow through with these connections.

C) The vast majority of my interviewees said they like the idea, but wouldn’t know for sure if they would actually be a Juxtapizones consumer until they tried one for themselves, or one of their friends tried one and could vouch for it. To make this happen, I need to start experimenting now to find the most delicious way to make Juxtapizones. On top of that, I need to think about what kind of varieties I will have and how I can make them as transportable as possible. 

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Blog Post #2: My Approach

IDescribe in a blog post your approach to (a) finding potential interviews to speak with; and (b) your questions (be specific) that you asked in your customer interviews.

A) I knew after project 1 that college students perfectly fit my demographic for a fast-casual restaurant. Since they fit the demographic, I pretty much just asked my friends and acquaintances when I saw them around campus. Of course this small, relatively homogeneous group of mostly Georgetown students is not a perfect indicator of how the world will react to Juxtapizones, but the people I interviewed are an excellent starting point and they gave me a lot of connections to talk to in the future. I also think interviewing college students for the first 22 interviews was a good move because they are largely forward-thinking, creative individuals. I realize that my approach is certainly not substantial enough to actually start my company, but these 22 interviews were an excellent place to start because they brought up a lot of great points and ideas. 

B) My questions started out very simple, although I did try to follow the Person -> Problem -> Solution formula. Here are my first 6 interview questions, from before Maddi gave me great advice on how to improve them: 

1. What are your favorite places to purchase a meal? 2. Is there anything you would change about those places? 3. How often do you find yourself in environments with not much time to eat? 4. What do you eat in these environments, if anything? 5. (Explain Juxtapizones) What are your initial thoughts and reactions? What problems do you think of? 6. Can you think of anyone I would benefit from talking to about this idea?

Maddi told me to start with broader, more personal questions, and to work my way toward food topics rather than starting off with a food-related question. This way, I could get to know the person better rather than just trying to understand their food-related habits. The great part about this is that finding out more about the person also taught me not only about their food habits, but also about the reasons behind why their food habits are the way they are. My updated questions were:

1. Walk me through a typical day for you.

2. How do you spend most of your time?

3. Do you prioritize eating in your schedule? If so, which meals?

4. What are your favorite places to purchase a meal?

5. What would you change about these places?

6. How much money do you spend on food from restaurants?

7. Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

8. How often are you in environments where you don’t have much time to eat?

9. What do you eat in these environments?

10. -explain Juxtapizones- What are your thoughts and criticisms?

11. Can you recommend anyone I should talk to about this idea?

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Blog Post #1: What did I learn?

Describe what you learned from the interviews. What were the hypotheses that were (a) validated; (b) invalidated; and (c) now need more research.

I gained a ton of great information from the interviews. Here are my hypotheses and what I learned about each one:

1. People don’t have enough time to eat.  -This was definitely true for most people I interviewed, some more than others but everyone answered that they don’t have enough time to eat a full meal at least once a week. This definitely validates my idea that there is a problem with people not prioritizing eating and ending up with less time for it than they should have. To solve this problem, Juxtapizones will be portable and quick to buy. That way, people can bring them on-the-go or even eat them while they’re walking. However, I did interview primarily college students, so what has really been validated is that “College students don’t have enough time to eat”.

2. My demographic already likes fast-casual restaurants. -This was also validated, because many college students that I interviewed said Chipotle, Panera Bread, or Wisemiller’s are one of their favorite places to buy a meal. All of these places do take-out and fit into the “fast-casual” segment of the restaurant industry because they have similarly low prices (under $10 for a meal), a small seating area, nice modern decor, and are generally eaten pretty quickly.

3. My demographic does not want to spend much money on food. -I think this hypothesis had the most interesting results. While college students certainly don’t want to spend a lot of money on food and try to budget, almost everyone I interviewed admitted that they spend more than they’d like to on food. I don’t know yet if this is Georgetown-specific because most of my interviewees also said that they do eat at the dining hall but dislike it. I need to do a lot more research on this particular question to get a more qualified answer.

4. My demographic will appreciate having a large variety of options. -This hypothesis also had interesting results. Many interviewees said they definitely appreciate having a lot of options, but some interviewees said that that could be overwhelming. One interviewee suggested that I should think a lot about how to get the best customer service so that my employees could help customers choose an option while still being fast and friendly.

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Customer Interview #22: Andrea O.

1.      Walk me through a typical day for you.

I wake up and I get ready pretty leisurely before going to class at 10:30. I go to lunch afterward, then go for a swim in the gym pool, take a shower, go to my TA hours that I run, then I do some studying before going to my late-night class. I get dinner to go and then I find somewhere to study before I go to bed.

2.      How do you spend most of your time?

Mostly studying, in class, working out, or sleeping.

3.      Do you prioritize eating in your schedule? If so, which meals?

I don’t think I necessarily prioritize eating as much as I just need to eat because of my busy schedule. I eat 3 meals a day, every single day.

4.      What are your favorite places to purchase a meal?

I really like going to Epi. I think they have great food even if it is a little expensive.

5.      What would you change about these places?

I would make the food a little bit cheaper, and give more options and choices.

6.      How much money do you spend on food from restaurants?

I spend too much at Epi. I’d rather not say how much per week.

7.      Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

I eat a lot at the dining halls but I do treat myself by going out with friends probably once or twice a week. Epi doesn’t really count in my opinion it’s more like a dining hall.

8.      How often are you in environments where you don’t have much time to eat?

Very often because I have a lot of things I want to get done in one day.

9.      What do you eat in these environments?

There are a lot of places around campus that sell small meals or snacks to keep me energized.

10.  -explain Juxtapizones- What are your thoughts and criticisms?

My first thought is that it already exists. People have been making calzones forever. I’m not sure that it exists but I think it probably does.

11.  Can you recommend anyone I should talk to about this idea?

Ask Google, and read everything Google has to say.

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Customer Interview #21: Victoria L.

1.      Walk me through a typical day for you.

I wake up around 8, get breakfast at the dining hall with a friend, I have class and then I go study, then I have more class, get some work done, go to lunch, go back to class, go to the gym after that, take a shower, study for a while, go to dinner, go to rehearsal for my play, and then do some work while hanging with friends before bed.

2.      How do you spend most of your time?

Either in class or doing work in the library. I also definitely spend a lot of time hanging with friends.

3.      Do you prioritize eating in your schedule? If so, which meals?

I do prioritize eating but it’s not hard to do so since it fits into my schedule pretty well. Then again, I did make sure that I would have time for meals between classes when I was setting up my schedule. So actually I definitely prioritize eating, and pretty much every meal.

4.      What are your favorite places to purchase a meal?

I love Panera bread and Chipotle.

5.      What would you change about these places?

I would make them both just a little cheaper! I don’t think their prices are unfair but I do think they’re probably profiting a ton off of me.

6.      How much money do you spend on food from restaurants?

Not tons but I would like to spend less. I would estimate around $50 per week, not including the price of my meal plan.

7.      Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

I think I eat out about five times a week. Other than that I eat exclusively at the dining hall.

8.      How often are you in environments where you don’t have much time to eat?

Not often since I arranged my class schedule to have time for meals in it.

9.      What do you eat in these environments?

When it does happen it’s because I have an exam that I’m studying tons for or really stressed about. In that case it’s more of a matter of forgetting to eat rather than not having enough time for it.

10.  -explain Juxtapizones- What are your thoughts and criticisms?

I definitely would try them, my first thought is that you should give each different flavor pairing a funny, catchy name. I don’t really have any examples that I can think of but SweetGreen does it and people love products’ names.

11.  Can you recommend anyone I should talk to about this idea?

Yeah, go talk to people at SweetGreen and Chipotle about their most popular products.

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Customer Interview #20: Mike H.

1.      Walk me through a typical day for you.

During the week I have class Monday through Wednesday. It’s great being a senior in the MSB. On Thursdays and Fridays I intern from 9-5. During the weekends I take it easy and try to enjoy the amazing city we’re in but I always have studying and work to do.

2.      How do you spend most of your time?

I spend a lot of time working with others. Whether that work is during class, my internship, or studying doesn’t really make a difference because I’m always collaborating.

3.      Do you prioritize eating in your schedule? If so, which meals?

I do prioritize eating, but I don’t think I prioritize it any more than I should…I mean it’s important to eat, I’m not going to skip full meals, but I don’t spend 2 hours eating each meal…I have work to get done. I usually eat quickly and go back to my business.

4.      What are your favorite places to purchase a meal?

That depends on if I’m just on campus eating quickly or if I’m off campus at a nice dinner with friends or coworkers. I think my favorite place is the Tombs for eating with friends, and if I’m just getting a quick meal then Chipotle is my favorite.

5.      What would you change about these places?

Tombs is pretty much perfect for what it is…I think I would make the whole restaurant bigger though. Chipotle is pretty great too, but sometimes their lines take a while and they need even more restaurants because they’re so popular. Honestly they should really put a chipotle on campus. That would be a popular move.

6.      How much money do you spend on food from restaurants?

Not too much because I try to budget. If I had to give a number I’d say no more than $40 per week. I think my average is probably $20 per week.

7.      Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

No, I usually buy food from Safeway and make it myself. I’m pretty sick of Leo’s at this point so I only eat there for Sunday brunch and an occasional lunch if I’m feeling up for it.

8.      How often are you in environments where you don’t have much time to eat?

It happens a lot. I still eat though, I just end up being a little late to class or events.

9.      What do you eat in these environments?

I keep food that I bought from Safeway with me, so if I’m really stressed on time I’ll be able to eat a banana for some sustenance. But usually I still eat a full meal.

10.  -explain Juxtapizones- What are your thoughts and criticisms?

I’m not really a big fan of pizza or calzones, but I like the idea to put different kinds of food in the calzone. It would be a completely different meal with say, pesto and veggies, instead of red sauce and pepperoni.

11. Can you recommend anyone I should talk to about this idea?

You could talk to my mom if you need any help making the first few Juxtapizones, she’s a really talented and creative chef.

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Customer Interview #19: Reggine A.

1.      Walk me through a typical day for you.

I have intensive Arabic every day at 9 AM, so I wake up pretty early for that. Then each day my schedule is different. On Tuesdays and Thursdays I have class pretty much all day long, but Mondays and Wednesdays are pretty relaxed. My daily schedule changes a lot throughout the week.

2.      How do you spend most of your time?

I spend a lot of time in Lau, most of that time is spent studying or trying to study.

3.      Do you prioritize eating in your schedule? If so, which meals?

I definitely do prioritize eating, and I like to because it’s a nice social break from doing work all day long. I have to leave Lau to eat because otherwise I’ll be trapped in there all night long after class. I definitely always eat lunch and dinner, but sometimes I do skip breakfast or eat something light instead of a full meal.

4.      What are your favorite places to purchase a meal?

I really like HillToss and a lot of the places around campus, I usually can get what I want on campus but it’s also nice to leave and go somewhere nice with friends every so often. For that I really like exploring new places in D.C. where I can try new foods with my friends. I’ll find those places online or through my friends that have already been.

5.      What would you change about these places?

Usually when I go to a new restaurant I wish they’d have better service. Since I eat at new places a lot, I like having some help with the menu or at least a recommendation. I think service at restaurants in general could be much, much better.

6.      How much money do you spend on food from restaurants?

I end up spending too much on food because I use it to reward myself for studying. I probably spend around $100 per week to be honest.

7.      Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

I do mostly eat at Leo’s (dining hall) but I eat out probably an average of three to four times a week. I rarely cook for myself since it’s pretty annoying to do in a dorm hall.

8.      How often are you in environments where you don’t have much time to eat?

It definitely happens a lot around lunchtime on Tuesdays and Thursdays. So twice a week for lunch.

9.      What do you eat in these environments?

Sometimes I skip lunch and eat a big snack later in the afternoon, or I’ll grab a snack from Hoya Snaxa or Vittles and eat it in the beginning of my next class.

10.  -explain Juxtapizones- What are your thoughts and criticisms?

I really like your idea for what the price would be because there aren’t many meals you can buy for $5 or $6. Chipotle is at least $8 for a burrito and it is kind of a similar idea. If you can actually produce them to be that cheap but still delicious then I would definitely eat Juxtapizones.

11.  Can you recommend anyone I should talk to about this idea?

I can’t really think of an influential person I know in this field…but I think you should keep asking students because they’re probably going to be a big part of your target demographic.

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Customer Interview #18: John F.

1.      Walk me through a typical day for you.

I wake up around 8 AM to go for a short run or do some exercise if it’s too cold out. Then I go to class, and once class is done I go to the library and do some studying. I go to bed earlier than most of my friends, usually I’m in bed my midnight or one when I have school then next day.

2.      How do you spend most of your time?

Most of my time is spent studying with my friends. I end up doing more hanging with my friends than studying, but my work always gets done.

3.      Do you prioritize eating in your schedule? If so, which meals?

Breakfast is really important and I always eat after I exercise or else I can’t function for the rest of the day. Actually, every meal is important for me. If I miss lunch I’ll be ruined for the rest of the day, and if I skip dinner I’ll fall asleep early and won’t be able to run in the morning.

4.      What are your favorite places to purchase a meal?

I love wisey’s salads, they’re definitely my favorite food right now.

5.      What would you change about these places?

I wish wisey’s was cheaper. I mean $8.50 for a salad is kind of ridiculous when I think about it. If they’re going to charge that much they should definitely throw in more chicken or a free drink or something.

6.      How much money do you spend on food from restaurants?

I don’t really eat at, like, sit-down fancy restaurants unless my parents come to visit me and take me out. I do buy food from places though, like Wisey’s and Epi. I also really like to buy desserts in DC – they’re my weakness – like Baked & Wired and Pie Sisters.

7.      Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

I hate the dining halls, but restaurants are too expensive, so when I eat out I end up eating at places like Luke’s Lobster or Chipotle where I can get a quick meal with my friends and then I head back to campus. It’s usually a pretty short outing. I eat at the dining hall just because I have a meal plan.

8.      How often are you in environments where you don’t have much time to eat?

Like I said before I occasionally don’t have enough time to eat a full dinner but every meal is important. Even here at school when I have the least amount of time in my schedule (compared to summer and winter break) I prioritize eating.

9.      What do you eat in these environments?

Wisey’s salads are my savior *laughs* I think they’re great because they come in a re-sealable plastic dish that I can bring with me. I can order it on the phone, run down to wisey’s after an afternoon class, bring it back to the MSB with me, and eat the salad while I study before my next class.

10.  -explain Juxtapizones- What are your thoughts and criticisms?

I really like the idea and I would definitely buy them if you have healthy options like you say. I think they would be easy to transport too and I like that I could eat it while I’m walking instead of having to bring it somewhere to sit down and eat like a salad.

11.  Can you recommend anyone I should talk to about this idea?

I think people here at Georgetown would appreciate it. I could see it getting put in the Hoya Court or somewhere on campus in the future; maybe you could ask the restaurants there if you can talk to their managers.

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Customer Interview #17: Pablo B.

1. Walk me through a typical day for you.

In the mornings I wake up, go to einstein’s for a breakfast sandwich and some coffee, and then I go to my politics classes. I try to get my studying done in the afternoon. I’ve never actually had a job so I have a good amount of time to study.

2. How do you spend most of your time? 

 I spend a lot of time studying; I like to study outside if I can. I do hate Lauinger though so I stay in my house a good bit. I do try to talk to my teachers and go to their office hours.

3. Do you prioritize eating in your schedule? If so, which meals? 

I always get breakfast, it is the most important meal of the day. Day to day my class schedule changes around so sometimes lunch will kind of turn into a snack, but I always get dinner. I do prioritize eating, I have to keep myself energized for the ladies *laughs*

4. What are your favorite places to purchase a meal?

I like to go to wisemiller’s and the tombs, if it’s lunch I will go to the Corp cafes around here and I like to study in Cosi so I will eat there sometimes. But really the Georgetown bubble keeps me on campus pretty solidly. I make it down to M street to eat sweetgreen with some friends every so often. But I try not spend too much money and I eat healthy for the most part.

5. What would you change about these places?

I would love to see more variety in general especially at the Corp cafes. At wisey’s they sell only sandwiches. I’d like to be able to get breakfast meals all day long.

6. How much money do you spend on food from restaurants? 

I do try to budget but it is hard because Leo’s is really bad. I try to use my meal plan for breakfast and lunch but I usually end up buying dinner out. It probably ends up being about 100 dollars per week on food.

7. Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants?

Answered in question 6.

8. How often are you in environments where you don’t have much time to eat?

I find myself not having time to eat pretty much every day. Lunch gets really rushed and sometimes breakfast can too but I still eat a full meal.

9. What do you eat in these environments? 

If I can’t get food for lunchtime I will eat snacks that I got at breakfast time or run to Hoya Snaxa. I’ll eat a muffin or a croissant or sushi from the Corp stores.

10. -explain Juxtapizones- What are your thoughts and criticisms?

That sounds like a great idea it reminds me of a sweetgreen platform where you can build your own but it’s still hot food. Wisey’s is kind of like that but there are a lot of pre-made options and they won’t change it. I would want everything to be very customizable and I would want to know that they are healthy.

11. Can you recommend anyone I should talk to about this idea?

You should talk to people at sweetgreen and see where they source their ingredients and things like that, it seems like you may have a similar business model.

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Customer Interview #16: Marina C. transcribed by Maddi, and Maddi’s notes for me

1. I work from 9-1 at the Brazilian embassy, class from 330-615, MW I have dance practice, then I tutor people, I have a lot of meetings

2. Working, or watching a series to relax

3. No I do not. I don’t have enough time. I prioritize work.

4. 202 on key bridge, or chipotle, or epi.

5. I’d make them more accessible for me, but then again I don’t have a car here in D.C. so that makes them very hard to reach.

6. I think about budgeting but I don’t do it very well.

7. I don’t have a meal plan so I usually eat a lot out and do a little bit of cooking.

8. Very often. On the weekends I try to go out a lot to eat.

9. I like sushi that I can get to-go or I order a sandwich. I also make myself pasta.

10. I like it but I think it might be hard to do something so diverse. It would need to be fast, I think it would be easier to run. As a client if it was fast I would not have any problems with it.

11. Not really.

Maddi’s feedback: That went very well, I think the additional questions were definitely necessary and helped a lot with getting more information about her. I also think it’s good to just get a fuller background on the person you’re interviewing before you start asking them about food. That worked well in this interview, I think we got a full picture of her day-to-day activities rather than just an idea of what her eating habits and schedules are like.

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New Customer Interview Questions

1. Walk me through a typical day for you.

2. How do you spend most of your time?

3. Do you prioritize eating in your schedule? If so, which meals?

4. What are your favorite places to purchase a meal?

5. What would you change about these places?

6. How much money do you spend on food from restaurants?

7. Do you eat often at restaurants? Break down how often you eat at different places – home vs dining hall vs out/restaurants

8. How often are you in environments where you don’t have much time to eat?

9. What do you eat in these environments?

10. -explain Juxtapizones- What are your thoughts and criticisms?

11. Can you recommend anyone I should talk to about this idea?

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**Customer Interview #15: Miller B. transcribed by Maddi, and Maddi’s notes for me

1.      What are your favorite places to purchase a meal? Don’t care that much, I like chipotle, I’ll eat fast food if it’s around. I won’t go out of my way – it’s about convenience.

2.      What would you change about these places? Better food, faster service, cleanliness. Healthiness matters, but I will still eat mcdonald’s every so often. Chipotle stands out. ml>

3.      How often are you in environments where you don’t have much time to eat? Quite often, especially during the school week.

4.      What do you eat in these environments? If I can make it home I’ll get a snack, I rarely go buy something if I don’t have time but if I’m getting a coffee I’ll get a snack with it.

5.       -explain Juxtapizones- What are your thoughts and criticisms? I really like it – the name is a bit long – but I really like the idea. My only thing is that calzones can be kind of messy.

6.      Can you recommend anyone I should talk to about this idea? I feel like you could ask a lot of my friends, they really like pizza.

MADDI’S ADVICE/REVIEW: Start with broad questions, ask personal questions that don’t have anything to do with food and then bring it in to food. Ask them what a typical day is like for them. How do they spend most of their time in a day? Then bring it closer to your topic once they mention something like, “I eat a quick lunch”, etc. How much money do they have to spend on food out at restaurants? How often do they go to restaurants?

[juxtapizones-blog]

Notes from Customer Interview #14: Justin A.

1.      Favorite places to purchase a meal I love chipotle, it’s been my favorite food for like three years now.

2.      Anything you would change? Well I’ve pretty much gone through all of their variety – when I first started eating Chipotle I only ordered chicken burritos. Then I started ordering steak burritos, then I switched to steak burrito bowls or pork quesadillas. If I’m going to keep consuming chipotle at this rate, they have to add some new options for me *laughs*

3.      Environments: I don’t always have time for chipotle, that’s for sure. But I usually have time to stop by the dining hall or make something at home. My main problem is waking up early enough to eat a healthy breakfast before class. I usually end up eating a breakfast bar when I would prefer to eat a full plate of eggs in the morning.

4.      Types in these environments: I used to skip meals if I didn’t have enough time but I don’t do that anymore. These days I keep snacks with me at all times – I love Clif bars and they really satisfy my hunger so I keep a box of them in my backpack.

5.      Explain juxtapizones: Sounds like a great idea but with food products I really can’t say for sure until I try them. It all depends on price and taste for me, so if it tastes great then I would definitely be a customer.

6.      Who should I talk to? I think you should ask a bunch of students in the business school what problems they think of logistically. I think people who don’t know that much about business would have to taste it before they can tell you if it’s a good idea or not. I don’t know, maybe I’m wrong.

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Notes from Customer Interview #13: Devin R.

1.      Favorite places to purchase a meal My favorite place to buy a meal is definitely Morton’s steak house, but I don’t get to eat there as often as I’d like *laughs* I really do like a good steak so anywhere that has delicious steak is going to be one of my favorite places.

2.      Anything you would change? I would like for these places to be cheaper of course but I know exactly how realistic that is. I also want them to be closer to me, but I understand that fancy places like this are usually going to be in fancy parts of cities. I have to budget anyway so it’s probably good that delicious steak is not available to me at all times.

3.      Environments: I rarely don’t have time for food, but it definitely happens. I’d have to say once a week because I will save a reading or piece of homework for the last minute and finish that up instead of eating before class.

4.      Types in these environments: Like I said it happens pretty rarely, but when it does happen I try to eat something small. If I can’t I’ll just power through it until class is over and then I’ll be able to eat a meal.

5.      Explain juxtapizones:

I like the idea, I really like your idea to sell them at music festivals or in beach settings where people are walking around. I think people would like them on campus but they would do better in a situation where people spend money daily like in the city. On campus a lot of people try to budget and eat at the dining hall so they can go out for a nice dinner on the weekend.

6.      Who should I talk to? I don’t really know anyone, sorry.

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Notes from Customer Interview #12: Harrison L.

1.      Favorite places to purchase a meal I always eat breakfast and lunch on campus at Leo’s, Einstein’s, or in my apartment. I’ve gotten really good at cooking for myself since I came to college so I enjoy that for dinner sometimes, but I really prefer ordering a sandwich from Wisey’s or takeout from a restaurant nearby. I don’t go sit down to eat a dinner at a restaurant very often, especially not during the semester. During school breaks I do like to eat out a lot with friends.

2.      Anything you would change? I would definitely hope for more variety on campus, not necessarily within each food venue, but I would want more restaurants and places on campus where I can get different foods. Like, our food court compared to other schools is super weak. We have three food places and no one really likes them.

3.      Environments: I always make time for food. I need to keep myself nourished and I hate feeling hungry, so if I have classes preventing me from eating dinner at leo’s, I’ll get something to go and eat it during class. I don’t care if people think I’m weird for eating in class – I need to stay healthy.

4.      Types in these environments: I don’t really change what I eat that much if I have less time, I’ll just change where I eat. So, instead of eating Leo’s food in Leo’s, I’ll get grab-and-go from Leo’s and eat it in class. I also will bring leftovers in a Tupperware to class and eat it really quickly at the start of class.

5.      Explain juxtapizones:

That sounds delicious and I would definitely try them. If they really are as portable, tasty, and affordable as you say they will be then I think they might be my new favorite food.

6.      Who should I talk to? I think you could talk to anyone our age and they would probably like it unless they are like, a health-food nut.

[juxtapizones-blog]

Notes from Customer Interview #11: Megan H.

1.      Favorite places to purchase a meal

I eat mostly at the dining hall and places around campus where I can use my meal plan, but that doesn’t mean they’re my “favorite” places to eat. If I have money and time to go out to eat dinner, I like to sit down somewhere like Tombs or Mai Thai. I really budget a lot on food though and try to save my money for other expenses.

2.      Anything you would change? Well if I could make nice restaurants cheaper for me and no one else then I would *laughs* but really, in general I ideally would improve the speed and quality of cheap places, and lower the price of food at nice, expensive places.

3.      Environments: I definitely don’t have enough time to eat sometimes, and mostly because I’m just bad at managing my time in general. I will get out of class, say to myself, “oh I should go eat lunch”, and then end up talking on the phone until my next class is about to start. So I think it’s more of a matter of how I personally neglect food or prioritize something else rather than actually not having enough time for it.

4.      Types in these environments: I mean I won’t let myself get really hungry, so if I don’t push myself to go buy an actual meal I will definitely get a snack or a piece of fruit from somewhere nearby. I am pretty forgetful when it comes to packing snacks for the day, so I end up spending money on little snacks all the time.

5.      Explain juxtapizones:

I’m not sure it would be my favorite food, although I do think a lot of people would like it. It kind of makes pizza even more portable and everyone loves pizza. I would want to hear about specific flavor pairings though and I would probably only try it if one of my friends told me it was really good.

6.      Who should I talk to? I think you should try to find someone who really loves the idea and will tell all their friends about it. Once you get in with someone like that, I think you’d be golden.

[juxtapizones-blog]

Notes from Customer Interview #10: Katri O.

1.      Favorite places to purchase a meal My favorite restaurant is called Tria, it’s in Philly and there are only three of them. In daily life though I go to chipotle a lot. I also go to the dining hall a lot and purchase food on campus because it’s convenient. I also really like Nick’s on Broadway for brunch.

2.      Anything you would change? Nick’s is an hour wait for brunch and they need to get more tables. The food at the dining halls is pretty low quality and I want them to have more fresh fruit like berries. I also want the dining hall to do a better job of labeling what foods are – I also want them to have more cereal options *laughs* I also think there should be more take-out options on campus.

3.      Environments: I always have enough time to eat. Sometimes I’ll eat a quick breakfast on the go if I don’t feel like eating a full breakfast though.

4.      Types in these environments: I’m usually able to eat a full meal.

5.      Explain juxtapizones:

It sounds tasty, I’m interested in how you would package them to make them best for portability. I would really want a meatball option with red sauce, and I would want one that has caramelized onions and peppers with no sauce.

6.      Who should I talk to? You can talk to my dad if you want to, he has advised Cosi in the past and probably still has some relevant information.