Kenneth Brailsford Tumblr Blog

Entrepreneur Kenneth Brailsford founded Zija International in 2004 and serves as its majority shareholder. The Utah-based business focuses on providing a dietary supplement derived from the rare Moringa tree. As Chairman of the Board of Directors, President, and Chief Executive Officer, Brailsford recognized the potential of the rare plant that carries an exceptionally high nutritional value. With almost four decades of experience in the nutritional supplement industry, Kenneth Brailsford helped develop a blend from the nutrient rich parts of the Moringa to create products that enhance individual health and wellness. Through Zija International, he and his team of nutritional researchers and product formulators have created a global brand with the proprietary blend. In addition to Zija, he serves as a General Partner with KEB Enterprises, LLP, a holding company he founded in 1997. Considered a pioneer in the network marketing industry, Kenneth Brailsford was the first person to commercially market herbs in a capsule format. He gained prominence in the 1970s for his innovative worldwide marketing of encapsulated herbs through his company, Nature’s Sunshine. Equipped with an economics background, Brailsford co-founded Nature’s Sunshine in 1972 and headed it until 1979. The company initially supplied health food stores with the encapsulated herbs and Brailsford then shifted the focus to a network marketing business, which allowed the sales staff to generate income from their own sales and sales from individuals they recruited to sell the product worldwide. Simultaneously, Brailsford began publishing Herbalist Magazine and nutritional books through BI World Publishers and ran that portion of the enterprise until 1980. In 1985, Kenneth Brailsford bought Nature’s Labs, Inc., and served as President and CEO of the small herbal enterprise that later changed its name to The Enrich Corporation. Eventually acquired by Royal Numico N.V., the company expanded globally to places like Malaysia, Russia, and Trinidad.

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A History of Network Marketing

Kenneth Brailsford has served in leadership positions for several companies including Nature’s Sunshine and Zija International, as well as KEB Enterprises, where he now serves as a general partner. Sometimes called the “father of herbal encapsulations," Kenneth Brailsford is a pioneer in the network marketing realm as well. Network marketing started in the 1920s with Carl Rehnborg, who first discovered the benefits of health supplements while visiting China. Upon returning to the US, he started the California Vitamin Company, which was later renamed Nutrilite. Rehnborg invented a system by which consumers could get products directly from the manufacturer and sell to friends and family, and then be paid for continuing to sell the product down the line. This marketing method worked so well that Jay van Andel and Rich DeVos, two of the Nutrilite distributors, set up a new company using the same strategy in the 1970s. Their company, Amway, became one of the best-known network marketing companies in the US. Network marketing is based on the same structure as a pyramid scheme, with the important difference being that pyramid schemes do not have a product. However, network marketing companies can get into trouble if more of their revenue comes from recruitment, than from the selling of the product itself. There is some evidence that network marketing is more popular than ever before, the reasons for which are numerous: it appeals to people who want to gain extra income on their own time, and is a relatively accessible entrepreneurial avenue. Further, it typically requires a low initial investment in the product and revenue can grow from there.

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Working Capital and Growth Capital - Equally Important

Accomplished entrepreneur Kenneth Brailsford pioneered the herbal encapsulation industry and founded several nutritional companies. As owner of holding company KEB Enterprises, Kenneth Brailsford provides capital to boost companies’ growth. Growth capital is crucial to support a business’ growth and is very different from working capital. Working capital pays working expenses and recurring expenditures such as utilities and staff salaries. It is a source of short-term financial health. Growth capital, on the other hand, is not tied to any recurring expenditure. Rather, it finances strategic long-term plans. For example, when your company needs to open another location, expand its product range, purchase new equipment, or merge with another company, growth capital will make that possible. This source of funding is linked to one-time strategic growth plans. While working capital gets more attention from management, growth capital is equally important and may be the difference between survival and bankruptcy. For example, if your company needs to contract new teams to increase market share and beat the competition or if you need to move into a new facility to keep up with demand, and you do not have growth capital, you lose out. If your competitors keep growing and you don’t, you may lose customers and in the end, the lack of growth capital strangles working capital.

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Using Herbal Supplements

Known as the "Father of Herbal Encapsulation,” Kenneth Brailsford introduced encapsulated herbs into the global market for the first time in the 1970s through his company, Nature’s Sunshine. A founder and executive of various businesses, including Zija International and KEB Enterprises, Kenneth Brailsford leads in the field of herbal supplements in the United States. Herbal supplements, also referred to as botanicals, are made of one or more plants, parts of plants, or herbs. The plants are used mainly for their potential therapeutic properties. For example, plants such as aloe vera and turmeric are believed to have anticancer properties. Herbal supplements are available in different forms, such as capsules, powders, and tea bags. Since herbal supplements come from nature and are mostly food-based, the body is thought to absorb their nutrients more readily than supplements made from artificial ingredients. Nevertheless, before opting for an herbal supplement, make sure the product is suitable for your use. Consider consulting your doctor for potential side effects and other associated risks, especially if you are pregnant, nursing a baby, or suffering from a chronic illness.

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The Role of an LDS Church Missionary

Entrepreneur and executive Kenneth Brailsford founded nutritional company Zija International, which he continues to serve as president, CEO, chairman, and major shareholder. Outside of work, Kenneth Brailsford has remained actively involved with the Church of Jesus Christ of Latter-Day Saints for more than four decades, and he has dedicated several years of service to the LDS church as a missionary and volunteer.

The LDS church is often recognized and set apart from other religions due to its missionary work. Missionaries share the gospel of Jesus Christ worldwide and distribute copies of the Book of Mormon, a sacred text published by LDS forefather Joseph Smith.

Missionary work within the LDS church is inspired by Doctrine and Covenants 66:5, 7, a commandment related to the proclamation of the Lord’s gospel and testimony. The average age for a missionary is 20 years old, although LDS church members who have retired from work activities also commonly volunteer. They are first trained at a specialized center, and training may involve learning a new language and preparing to share the gospel. Missionary work may also include community service and gospel-teaching commitments. Missionaries dedicate their lives to their mission and pay their own way, often postponing work, education, or social opportunities for several years to complete missionary work.

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Healing Properties of Herbs

Kenneth Brailsford has nearly four decades of experience in the nutritional and herbal supplement industry, most recently as the CEO of Zija International. Prior to working with Zija, he was the president of both Nature’s Sunshine and Nature’s Labs, Inc. Kenneth Brailsford launched BI World Publishers to publish herbal and nutritional books,and introduced The Herbalist, a magazine focused on the health benefits of herbs. The healing properties of herbs are multiple and diverse, whether they are used for detoxification or as an alternative form of medicine. The antioxidants, plant sterols, and essential oils derived from herbs can help the body eliminate toxins and boost immunity. Essential oils in herbs have been found to have an anti-inflammatory effect within the human body, and are capable of providing relief for individuals with ailments such as arthritis and ulcerative colitis. Herbs contain high levels of antioxidants, which have been linked to decreasing blood sugar levels in diabetes patients. Additionally, herbs contain detoxification properties, providing a natural cleanse for various organs and systems within the body.

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The Healing Effects of Cayenne Pepper

Kenneth Brailsford, commonly known as the father of herbal encapsulation, first introduced herbs in capsule form to consumers in the 1970s. Over the course of his 35-year career, Kenneth Brailsford has founded companies such as Nature’s Sunshine and Enrich International. There are a number of common herbs that can provide the human body with several unexpected physical benefits. Cayenne pepper, for example, has historically been used by Chinese and Native American cultures as a diverse therapeutic tool. The herb is featured as a part of several full-body cleansing regimens and is known to alleviate symptoms as diverse as gout and scarlet fever. The healing properties of cayenne pepper are particularly known to individuals who suffer from stomach ailments. As an anti-irritant, cayenne pepper is known to lessen the discomfort associated with ulcers, diarrhea, and upset stomach, as well as persistent coughs. The herb is also known as an anticold and antiflu agent that can effectively deal with congested mucus. Additional benefits include the herb’s migraine-prevention properties and its use as an anti-allergen.

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Zija Miracle Foundation – Creating Miracles

A veteran of the nutritional supplement industry and a seasoned entrepreneur, Kenneth Brailsford is the founder of Zija International, a direct marketing company that sells moringa-based products. Outside of his business objectives, Kenneth Brailsford is passionate about helping others and has demonstrated his philanthropy through the Zija Miracle Foundation. Since its founding, Zija has built a reputation for reaching out to victims of natural disasters. Taking its charitable efforts further, the company established the Miracle Foundation to focus on helping abandoned elderly individuals and orphaned children in the communities near Zija’s farms in India. In addition, the Foundation donates essential supplies like bedding, stoves, and mixers. To advance the Foundation’s initiatives, the company launched the Life Unlimited Mobile App, which is available for its distributors for $10 per month starting January 1, 2014. Proceeds from the app will be given to the Zija Miracle Foundation.

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US Army Commissioned Officer Rankings - First & Second

Entrepreneur and executive professional Kenneth Brailsford is the founder of Zija International and KEB Enterprises, LLP., and the co-founder of Nature’s Sunshine. Between 1969 and 1971, Kenneth Brailsford served in the U.S. Army, advancing to first lieutenant in military intelligence and receiving a written commendation. Second Lieutenant is a common entry-level position for a commissioned US Army officer. Officers may be placed in charge of anywhere between 16 and 44 soldiers in a platoon. The uniform is decorated with a gold bar insignia. The 19th ranking in the United States Army, Second Lieutenant comes with a monthly salary of just under $2,800 USD in 2014. Recognized as the 20th rank in the United States Army, First Lieutenant is a junior commissioned ranking that falls directly above the junior Second Lieutenant ranking and directly below Captain. A person holding this ranking would be addressed correctly as “Lieutenant.” Generally, an officer receives a promotion from Second Lieutenant to First Lieutenant after serving for 18 to 24 months in the Army. The First Lieutenant uniform is decorated with a silver insignia, and the position comes with a salary exceeding $3,200 USD per month in 2014.

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The Benefits of Herbal Supplement Capsules versus Tablets

A longtime entrepreneur in the realm of natural health for more than four decades, Kenneth Brailsford has led numerous health-related companies, including Nature's Sunshine, where he served as chairman and CEO of one of the first companies to provide herbal supplements to a commercial market. Because of his pioneering efforts in the field, Kenneth Brailsford holds the moniker "Father of Herbal Encapsulation." When it comes to herbal supplements they can be made in hard-shell or soft-shell form. These capsules, which contain the herbal ingredients in powder form, are made out of cellulose or gelatin. The smooth outer covering makes swallowing the capsules easier than tablets, which is a preference for a large sum of herbal supplement consumers. Encapsulation is also a way to maintain most of the beneficial properties of the herbal product. Many of the ingredients’ healing properties can be lost in the compression necessary to formulate the tablet, which may also require fillers and lubricants for its formation and to give it the ability to dissolve in the mouth. However, through encapsulation, the herbs are made into a powder form and poured into the capsules, allowing for greater retention of the herbs’ health properties and better absorption into the body.

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Why Network Marketing Keeps Growing

A graduate in economics from Brigham Young University, Kenneth Brailsford is the founder and president of KEB Enterprises, LLP, a holding company for numerous businesses in the finance, energy, and fast food markets. Considered a pioneer in network marketing, Kenneth Brailsford is the founder of Zija International and has over 35 years in the nutritional supplement network marketing industry. Between 2010 and 2015, network marketing retail sales in the country grew from $28.56 billion to $36.12 billion. The $36.12 billion sales in 2015 represented a 5 percent increase over the $34.47 billion of 2014. That growth rate was higher than the overall growth of US retail sales (1.6 percent) and US GDP (3.5 percent) over the same period. Retail sales weren’t the only aspect of network marketing growing. The number of people involved also grew from 15.8 million in 2010 to 21.2 million in 2015. There are several reasons for this rapid growth. Here are a few: America’s positive attitude toward entrepreneurship. Up to 86 percent of people hold a positive attitude toward entrepreneurship, with increasing numbers of people wanting to be in business for themselves. Social media. The rise of social media has made online team-building more effective than ever before. E-commerce. The increased adaptation of e-commerce has enabled network marketing companies to empower distributors with the operational and inventory management tools to expand their businesses. Low cost of entry and operation. It's often easy to join a network marketing business and running one typically requires little in financial outlays. Increased demand for high-quality products, especially in the health and wellness market.

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Ameo Essential Oils from Zija International

Network marketing veteran Kenneth Brailsford is the cofounder and former president of Nature’s Sunshine, a company that became the first commercial producer of encapsulated herbal products. Also the cofounder of Zija International, Kenneth Brailsford has served the company in roles such as CEO, president, chairman of the board, and majority shareholder. Founded in 2004, Zija International operates on the premise that life is better when people feel better. The company’s extensive line of health, wellness, and beauty products that help nourish and condition the body includes Améo essential oils. Extracted from nature and developed using cutting-edge scientific technique, these high-quality oils are sourced from trusted farming partners who practice sustainable, eco-friendly methods. Before the oils are bottled, they undergo rigorous industry-standard testing that includes a patent-pending method of fluorescence labeling and confocal microscopy visualization. Finished products receive CERTI-5® validation, an indication they have met the highest standards of quality and purity.

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Sunshine Heroes Foundation Funds Sunshine Children Centers

Kenneth Brailsford has been a leader and entrepreneur for more than four decades as founder and general partner for KEB Enterprises in Provo, Utah. Prior to his work with KEB, Kenneth Brailsford served as the president of an herbal health and wellness company he co-founded called Nature’s Sunshine. Nature’s Sunshine contributes to the development of healthy communities worldwide through the Sunshine Heroes Foundation and has assisted in funding Sunshine Children’s Centers throughout Central America. Sunshine Children’s Centers offer educational, recreational, health and vocational opportunities that otherwise would not be available to children in low-income communities. The centers, which improve health and literacy rates, operate with assistance from local staff and international volunteers and interns, including academic and medical personnel. Most recently, Nature’s Sunshine provided funding for the construction of the ninth Children's Center, located in rural Bayaguana, a small town northeast of Santo Domingo in the Dominican Republic. Sunshine Heroes partnered with Lift A Life Foundation to build the center, which will offer educational programs to more than 42,000 people. The center features four classrooms and will deliver vocational and health training to local families.

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Benefits of a Holding Company

Since the 1970s, Kenneth Brailsford has established and/or led several businesses within the natural-living market, including BI World Publishers and The Herbalist Magazine, producers of herb and health-related print media, and Zija International, a supplier of nutrition products. While no longer in the world of nutraceuticals, Kenneth Brailsford leverages his many years of experience in leadership to serve as general partner and founder of KEB Enterprises, a holding company. A holding company owns multiple assets but does not engage of the daily operations of a business. The assets that a holding company owns can vary tremendously. Often, those assets are real estate properties, stocks, song rights, brand names, and brokerage accounts, among others. Holding companies are beneficial in that they allow the stakeholders to have multiple investments without the responsibility of managing the day-to-day details. The holding company structure also allows protection in the event that one of the investment assets does not do well.

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Zija International - Helping Individuals Attain Life Unlimited

The founder of Nature’s Sunshine in the 1970s, Kenneth Brailsford has been in the herbal encapsulation industry for more than 35 years. Kenneth Brailsford is also the founder and chief shareholder of Zija International. Zija International has developed a wide selection of nutritional supplements and products made from Moringa oleifera, a tree that grows in the foothills of the Himalayas. In addition to producing nutritional supplements, the company has developed a program to help individuals achieve Life Unlimited. Zija’s concept of Life Unlimited is based on the four pillars of: -Health, wellness, and beauty -Financial and time freedom -Personal development -Active lfestyle. Zija helps individuals achieve the first pillar through its unique line of nutrition and personal care products, including its Moringa-based supplements, Améo Essential Oils, GenM Personal Care, and Ripstix Fitness Supplements. In terms of financial freedom, Zija welcomes individuals to become part of its team by selling nutritional products for commission. Zija team members can purchase products at wholesale prices and keep the profit after selling at retail prices. Zija fosters the personal development of its distributors by recognizing them for achieving sales goals. The company has created various levels of recognition, from Crown Diamond Elite to New Platinum, to honor its team members for reaching certain milestones. Finally, Zija encourages its team members to lead an active lifestyle, whether through sports or other physical activity. The company’s products help individuals maintain an active lifestyle as they work toward achieving Life Unlimited.

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Rigorous Exercise Slows Down Aging Process

Known as the “Father of Herbal Encapsulation,” Kenneth Brailsford founded Nature’s Sunshine several decades ago. He is now the majority shareholder of Zija International, which sells a diverse array of nutritional supplements and health products. Prior to founding these companies, Kenneth Brailsford earned a bachelor of science in economics from Brigham Young University, which recently published an article related to exercise and aging. Researchers at Brigham Young University have found a correlation between high levels of physical exercise and aging. The study points to the influence of rigorous exercise on the aging process, which is slower in those who exercise often due to their having substantially longer telomeres, the nucleotide endcaps of chromosomes. These endcaps naturally become shorter over the years with each cellular replication. According to exercise science professor Larry Tucker, adults who engage in rigorous physical exercise have telomeres with a nine-year biological aging advantage compared to individuals who lead sedentary lifestyles. For men, this means 40 minutes of jogging per day, five days per week, and for women, it translates to 30 minutes per day of vigorous exercise.

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Benefits of Moringa Oleifera

With more than 35 years of experience in the nutritional supplement industry, Kenneth Brailsford has founded or cofounded several companies, including Nature’s Sunshine. Kenneth Brailsford also formerly served as president and CEO of Zija International, which distributes a number of products based on moringa oleifera. Moringa oleifera is a plant grown in the Himalayan foothills that has many health benefits. The following are just a few: - Nutritional value. Moringa oleifera contains numerous vitamins and minerals, including vitamins A, B6, and C, as well as magnesium and iron. - Antioxidants. Moringa contains such antioxidants as chlorogenic acid and quercetin, the latter of which may help control blood pressure. - Improved blood sugar levels. Patients with diabetes can take moringa oleifera to lower their lipid and glucose levels and regulate oxidative stress in order to reduce blood sugar and cholesterol levels and protect against cell damage. - Improved brain function. Preliminary test results have shown that moringa can improve brain function for patients with Alzheimer’s disease as a result of neuro-enhancement and the effect of antioxidants.

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Zija International's Selection of Nutritional Products

A veteran of the nutritional supplement market, Kenneth Brailsford was the first to produce encapsulated herbs, and is known as the Father of Herbal Encapsulation. In addition to founding Nature's Sunshine several decades ago, Kenneth Brailsford is the founder of Zija International. Zija International was founded to help individuals achieve “Life Unlimited.” To this end, the company produces a diverse menu of natural health products, including a line based on Moringa oleifera, a plant with several medicinal and nutritional benefits. The company uses this plant in its supplement drinks, capsules, and even teas. In addition, Zija International sells more than 20 nutritional oils under its Ameo product line, from black pepper oil and cypress oil to eucalyptus globulus oil and grapefruit oil. Also dedicated to giving back to the community, Zija International operates the Zija Miracle Foundation. Thanks to the generous contributions of its donors, the foundation operates service projects throughout the world to encourage others to live Life Unlimited.