Not To Scale

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Director JP Frenay joins our New York Roster.

Jean-Paul honed his many skills while working as a flame artist after graduating with honors from the prestigious InRaCi FilmSchool in Brussels. He began directing shortly thereafter, creating visually stunning commercials for major brands including Volkswagen, Nike, and Nescafe and independent short, Artificial Paradise, Jean-Paul also creates visuals and interactive installations for plays, choreographies, and experimental work, is a talented photographer, and composes music with his electro rock band, I, The Phoenix.

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Elliot Lim joins our International Roster!

We are thrilled to announce the addition of director Elliot Lim to our international roster! Elliot is a passionate storyteller who has been creating straightforward and emotionally evocative animation for clients since 2005. He has crafted multi-disciplinary campaigns for global brands including Ritz Carlton, Coach, Jarritos, and MasterCard. See his work here: http://nottoscale.tv/london/elliot-lim/

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Directing duo Mirari conjure an elegant animation for Star Alliance

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Mirari crafted this beautiful, lively 20 second animation, to show how Star Alliance opens up a connected world for premium sales travellers from China. The style of the piece has a uniquely oriental style, using authentic looking metallic textures with polished coral highlights to create a stylish, premium feel.

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Another beautiful gif from our director Erik Buth! 

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IT'S FRIDAY!!!!

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Not To Scale's elegantly animated infographics, created working directly for the client - Features

Our elegant animation for Fair Fx features in Digital Arts Online. Read all about how our wonderful director Maxime Bruneel designed a stylish graphic look to tell the story of Fair Fx, and what it was like working direct to brand.

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Not To Scale Christmas Party 2014! 

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The Yule Log Project by Matthias Hoegg

The Yule Log project see's lot's of different animators, illustrators and directors reinterpreting the yule log fire, which is traditionally shown on a loop on US TV around christmas. See all the animations here: http://www.watchyulelog.com

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Thought we'd skip work this morning and go check out the Turner Prize 2014 at Tate Britain. Highlight for us was definitely Ciara Phillips (above).

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Mixed Media Director Chris Curtis joins our roster.

We are delighted to announce the signing of mixed media Director Chris Curtis. The exciting news will see Chris work across our multi directional roster in London, New York and Amsterdam. 

As a mixed media director Chris is an expert in bringing illustration and live action worlds together for commercials, music video’s and more. His unique directional eye for unexpected journeys and poignant performances have created films which challenge and add depth to brand identities.  Working with exciting car makers such as Audi and Chrysler, Chris has produced stand out commercials like the stereoscopic cinema film ‘A Day in the Life of an Audi Driver’, which was seen nationally by 20 million people, and Audi ‘Dominoes’ which featured frequently throughout the 2014 Football World Cup. Welcome Chris! 

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Audi 'Dominoes' directed by Chris Curtis. Created using handmade 2d textures, set in a 3d world of billions of dynamically simulated dominoes.

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Fuller Mixed Media

Not To Scale London and Amsterdam are delighted to welcome Emmy Award winning Director Steve Fuller onto our diverse and eclectic roster. 

Steve made his name directing the iconic titles for the TV series Mad Men but since then has gone on to develop a strong reel in live action VFX and mixed media techniques. 

An area of film making that Not To Scale are continuing to garner and excellent reputation for. Founder Dan O’Rourke adds . “It’s great to have Steve join our truly international roster, he has a great CV and his background as a designer allows him to bring a certain level of method, craft and versatility to every creative demand. We are seeing more and more live action projects that have a technique or design element as part of the brief and it’s great to have Steve bolster this area of our offering”.