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Kiss & Tell: The One Night Stand To Remember

One Night Stand Sleepwear, the social business creating awesome sleepwear while supporting young people sleeping rough, is a house brand we've had the pleasure of bringing to the world.

Right from the second we met Founder, Jamie Green, we knew he had something worth standing up for. Unaware at first just how far we could take it, ideas being thrown around the creative table quickly became an exciting campaign stunt to officially launch the business globally.

On Friday April 11, Jamie had a One Night Stand with a 600 mm2 box. In public. On national television. For 24 hours straight.

...and, before somebody reports him, hear us out.

He stood on his own two feet inside a transparent box that barely fits two people, from 6am Friday until 6am Saturday. Yep, he didn't sit down once.

Why? To raise $24,000 worth of pre sales of the label's first full product range. We're talking apparel designed in-house and manufactured locally and ethically using 100% organic cotton jersey. The range includes sleep tees, pillowslips, printed socks and jocks, and slouch pants; fun, fresh designs for all to sleep in, sleep on and strip off. All in the name of good.

Sales continue to climb as the shop remains live until FRIDAY APRIL 18.

To check out the range and grab yourself some cheeky threads:

Pledge your support at www.startsomegood.com/onenightstand.

Just in time for Feel Good Friday.

Stay tuned, there's plenty more where this came from.

Get into bed with us on Insty @onenightstandsleepwear, /onenightstandsleepwear on Facey, and @OneNightStandSW on Twitter.

#fashion #sleepwear #melbourne #socialenterprise #organic #design #communications #social #business #retail #fun #cheeky #naughty #cactus #bananas #socks #tee #pajamas #pillowslips #dream #sleep #dreamers #whosnext

camilleovertherainbow

ppcut-and-so-blog

Casual Friday towing the line between sharp and comfy. Mmm... 'drinks on the weekend's eve leaking into early Saturday curled up on the couch of a warm wine bar' says this ensemble.

-Lrad.

Make Yourself: SHIO store

‘Australian fashion designer living and working on own independent label in Berlin’ sounds like a pretty nice way to be introduced. Add ‘mid-twenties, vintage up-cycling and owner of own city studio space’ to that sentence and not only do you have one hell of a mouthful, you’ve only drawn the outline of a picture that deserves to be coloured in.

Kate Pinkstone started SHIO store in Berlin only a few short years after graduating from one of Australia’s most competitive fashion colleges, The Fashion Design Institute in Ultimo, Sydney. Though, she says it took undergoing industry internships with successful international brands for her to begin to see the cracks that her future work may fill.

“Even though most of the time I was sweeping the floor or pinning swing tags to garments” she says, laughing, “I saw a lot. I learned a lot about how big labels run, the design and manufacturing processes, the exploitation of cheap overseas labour… I guessed that profit margins were more important than the environment and sustainability’.

Moving to Berlin challenged all of that. Kate began interning for organic and sustainable fashion label, Mika Modiggård, and soon enough she was designing, pattern making and sewing a collection for Berlin Fashion Week.

“Germany is much more progressive in terms of Eco Fashion. It plays a huge role in the industry, with leading labels pushing the boundaries with ethical production and clever designs that are not only gentle, but actually beneficial for the environment”.

As well as working casually in a vintage store, Kate spent her weekends hand-making her own recycled clothes and selling them at local markets. This, and the fact that her working visa was coming to an end, was what helped SHIO really take shape. “I decided I wanted to keep living abroad, and working on my own up-cycled designs and handmade collections was how I was eligible for a self-employment visa. It all happened really quickly because it had to. It forced me to get organised!"

It's two years on and Kate's little slice of the Neukölln neighbourhood now houses her up-cycled range, as well as handmade collections from herself and many other independent designers. “I can really feel people growing tired of mass-produced clothing”, she says. “The quality’s being compromised, and so is their identity in a way if everyone’s going to be walking down the street seeing 12 other people wearing the same thing. I want to show that conscious designers can band together to create unique and fashionable clothing with ethics in mind”.

Kate's European summer range and collaborative project with local print designer, Benatan, are both in the works, as is a possible conversion of SHIO's rear space into a screen printing studio.

“I hope SHIO helps people realise that just because something is used, doesn’t mean it’s useless”.

We're sure it will.

Weichselstr. 59, 12045 Berlin, Germany.

www.shiostore.com

#projectproject #fashion #design #independent #boutique #upcycling #vintage #australia #berlin #shiostore #recycling #fashionethics #artisan

mensweardog

Unleash your dog's inner Gent

The dapper young shiba from NYC has announced the release of his first-ever Gentlemanswear-inspired dog fashion collection. Working with American Apparel to kit out his canine friends, not only will his range contribute to even more hilarious pooch pics on the instawebs - every single suit sold helps support shelter animals across America through The Rescue Paw Foundation.

That's a good boy.

The Menswear Dog Collection on Indiegogo

#mensweardog rescuepawfoundation #americanapparel

sassandbide-blog

ppcut-and-so-blog

sassandbide:

WELCOME TO FREETOWN! Aline Weber fronts the ‘FREETOWN’ campaign, shot in New York City by Photographer Terry Gates. The collection is brought to life in an interactive panoramic 360 digital experience.

“The campaign represents the beautiful strange with a modern essence. I wanted the energy of the misfits to be felt in this capture to create a sense of desirable wrongness. Aline then appears as the centrepiece of the campaign representing cool, beauty, freedom and strength,” said Heidi Middleton, the label’s creative director. -VOGUE AUSTRALIA

This makes us all kinds of dizzy in the best possible way. Sass & Bide create an online environment that we feel a part of, shopping as if inside the abandoned industrial warehouse in downtown NYC. Experience it for yourself: http://tinyurl.com/pobs2oq

#vogueaustralia #sassandbide #terry #nycfashion #FREETOWN

Learning ‘how two live’ from a successful fashion blog

“How Two Live” – yep, I could take some tips from the Dadon sisters and spend my life travelling the world looking fabulous. Stef and Jess, the two sisters behind the “How Two Live” blog seem to have the right idea about how to spend their days.

The popular blog was born when Stef, an RMIT fashion student, relocated to Paris to continue study. While the blog was centred around Stef’s travels and keeping in touch with Jess (obviously, through posts of their outfits) – Stef has since returned back to Melbourne. So what now, since the original blog idea is no longer there? In my opinion, it only gets better.

Now that Jess and Stef are both in Melbourne, the outfit collaborations are bigger and better – rocking matchy-matchy outfits from some of Australia’s best designers such as Alice McCall, Shakuhachi and Stylestalker.

Many of the popular Australian labels sponsor the sisters to wear their outfits in exchange for the enormous amount of publicity the blog receives. In my opinion, the success of this blog is based on the fact that many of the pieces worn are affordable for a student budget.

“We would love to dress in high-end brands all the time but they’re so expensive. We usually end up with just a designer pair of sunnies here or there,” the girls have said in a previous interview. (Yes, THE girls, they do nearly everything together remember!)

I guess the lesson in the blog is that as a fashion student it is important to radiate creativity in all aspects of life. For the Dadon sisters this is seen in their quirky style, their innovative blog concept, and their passion to make it big in the industry in more than one way.

The two still live on opposite sides of Melbourne and have a split wardrobe – so not everything is synonymous. Just most things, like their impeccable style and love of all things fashion.

Once completing their studies at RMIT, Stef and Jess said they would love to open their own fashion store under the name “House of Dadon.” We can’t wait for that one!

#How Two Live #Stef Dadon #Jess Dadon #RMIT #Fashion #Fashion students #Blog #Innovation #Melbourne #Paris #Style #Designers #Fashion Design

Beci Orpin and Urban Outfitters make magic

Melbourne-based design-queen Beci Orpin has teamed up with Urban Outfitters to create a new range of home furnishings in what she describes as the "dream project."

The RMIT graduate and mother of two is no stranger to collaborations, having worked her colourful, quirky design magic for labels such as Gorman, Kit Cosmetics and Australian musician Whitley.

Urban Outfitters snapped up Beci's designs with no changes to her work and a "let's do it" attitude, which has since seen many of the exclusive bed covers, cushions, rugs and wall decors sold out on the site. But fans of the fabulous fear not - with new stock arriving between now and April.

So why is an Urban Outfitters co-lab "the dream" for a highly-successful fashion and textile graduate who has been involved in a plethora of projects? Having the money, time and people-power to make her designs a reality.

See, there is no team to Beci Orpin. The small-scale business functions (and extremely well might I add) on skeleton staff of two casual helpers, Beci, and her never-ending string of ideas.

As Beci puts it, “it provides the opportunity to create products that [she] wouldn’t usually have the means to do” – and for any designer, that is “the dream.”

But she isn’t ready to share all her secrets on what inspires these cute-sie, candy-coloured creations. “Too many things to put into words” for this articles sake - but she has done her best to write them down in her latest book, Find and Keep. Have a read, it’s sew delightful!

Written by Kate Carey, writer at ProjectProject. For more fashion-related banter check out the PP Facebook and Twitter.