How to Effectively Exhibit in a Range of Industries
Trade shows are usually sector-specific, as they unite businesses in a common niche, make product sourcing more efficient, and bring relevant professionals together to discover the latest industry insights.
This is great if you are a packaging manufacturer at PPMA or an artisan food brand at the Speciality & Fine Food Fair. However, it can make the trade show landscape more complex for companies that serve all businesses, rather than a niche selection. It can be particularly hard to know where to start with the design, especially if you plan on exhibiting at a variety of shows in a range of industries.
The Benefits of Modular Stands Across a Range of Shows
Quadrant2Design has a premier exhibiting solution, which we use to craft stunning, custom-look, yet reusable exhibition stands. The stands are modular, reusable and reconfigurable, consisting of an aluminium framework, enveloped by high-impact panoramic graphic panels! Modular exhibition stands are perfect for brands that exhibit in a range of industries. Here are just a few of the benefitsâŠ
Consistent Branding â Reusable panels boost memorability and recognisability!
Practical â Stands are modular and reconfigurable, and can suit a range of stand spaces and sizes.
Flexible â Panels can be switched to target specific industries.
Cost-Effective â Installation prices usually drop by around 60% upon reinstallation.
Sustainable â Align with the sustainability goal with a 100% reusable exhibition stand.
How to Design for Multiple Industries
When designing to exhibit in a range of industries, there are a few things to consider.
Alternatively, businesses can strategically design the stand so that while most of the panels are the same, some change based on industry. This is often the preferred method as it creates a display that feels intentional and relevant to the show it is exhibiting at. Our design consultants are experts at designing strategically for a range of shows, whilst still adhering to sustainability guidelines and budget restrictions.
Notice how with just a few panel changes, Global Telesat Communications was able to tailor its final look for each industry. Despite 75% of the graphics being the same, this stand looks intentionally designed for The Health & Safety Show 2024, SITS 2024, and Lamma 2025. Small changes make a big difference!
Roomex, a client on our Free-Hire Plan, serves as a great example of how to make the most of our solution across a variety of shows!
Roomex brings all hotel bookings and payments into one platform and provides a live duty of care map, allowing businesses to manage workforce travel, accommodation, and expenses with ease. As the company serves businesses from a wide variety of sectors, it benefits from exhibiting in a range of industries.
The Roomex exhibition stand is largely brand-focused, with its distinctive, vibrant blue and brand colours. It hosts elevating features like an edge-lit acrylic and backlit icons that capture eyes and attention.
This stand is tailored to each show using a collection of âtrusted byâ panels that refer to various industries. Having completed the exhibition calendar, Roomex now has a complete panel collection with relevant credentials for industries such as construction, retail and food & drink.
Retail Technology Show 2024
The first event in the calendar was the Retail Technology Show 2024, a platform designed for retailers and brands to connect with innovative technology providers, learn about the latest solutions, and discuss industry trends! This was Roomexâs first time exhibiting at this event, and they thoroughly enjoyed exploring how they can streamline operations in the sector.
We had a lovely catch-up with Oli Hewitt at the Retail Technology Show, who reflected on the exhibition stand design:
" The visuals on the stand are absolutely phenomenal. Theyâre really clean and display our platform really well. I think the whole stand is great! "
The next show was Accountex, a hub for UK accountancy and finance, bringing together over 300 software and service suppliers with a CPD-accredited education programme. At this show, Roomex focused on simplifying business travel and expense management, resonating with attendees seeking efficiency and cost control. They utilised a âTrusted by leading UK businesses panelâ.
Digital Construction Week 2024
Business and Travel Show Europe 2024
UK Food and Drink Expo 2025
Choosing The Right Partner
Our customers like Roomex and GTS illustrate how adaptability in exhibition stand design is perfect for exhibiting in a range of industries!
Our modular exhibition stands provide flexibility, sustainability and impact across a calendar of events. Additionally, the graphic panels are premium-quality, designed with longevity and reuse in mind. Even after more than a year of frequent use, Roomexâs graphics still look vibrant and new! We have clients who have been utilising their graphic panels for as long as 10 years!
Moreover, our design consultants specialise in creating displays that align with individual brands and objectives. Whether youâre seeking a dramatic transformation for each event or a subtle adjustment, our team can help achieve your goals, sustainability initiatives and budget constraints.
If you have a project in mind and would like a stand that transforms your presence, get in touch with our design consultants. Email [email protected] or call 01202 723 500. Design proposals are free and without obligation.