Ampersand Partners

Make Better: ampersand-partners.com & mcculloughpartners.com & rogermader.com

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Balance Growth

Great strategies combine today’s strengths with tomorrow’s potential. Balance your natural urge to push forward from the present with a thoughtful innovation strategy that pulls you to the future.

Balance Growth

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Do The Math

Help your people build a better future; face hard truths to find new possibilities.

Do The Math

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Don't Sell. Compel.

Design your perfect pitch to answer eight simple questions.

Don't Sell. Compel.

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The Show Must Go On

How would you reinvent a classic? Imagine the challenge faced by the newly installed General Manager of the New York Metropolitan Opera. How do you fan the flames on a dying ember? Learn from the authors of Blue Ocean Strategy to craft your unique market space.

The Show Must Go On

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Make Work Matter

Roger Mader discusses the thesis of his book, Purposeful Enterprise, with Leading Entrepreneurs of the World.

Make Work Matter

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Transform Your Organization

Tony Bynum, director of the renowned IIT Institute of Design, hosts Roger Mader to discuss methods to redesign your organization to fulfill its vision.

Transform Your Organization

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9 Strategies Case: Taj Hotels Market Breakthrough

How does the storied luxury brand from Tata Group reinvent the future? Align 9 strategies to win new markets.

9 Strategies Case: Taj Hotels Market Breakthrough

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Design 360 Experience

Design your experience from end-to-end. Capture the first time your audience realizes you exist and continue through a lifetime of return value and referrals to expand your reach.

Design 360 Experience

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Align Nine

Every organization represents a combination of nine strategies. Too often managers segregate strategies by function or region. The parts not only fail to add up to the sum of their parts, they miss the multiplying factor of aligned plans and seamless operations all serving a common mission. Achieve your strategic objectives with a single integrated system. Use this simple framework to ensure that…

Align Nine

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Purposeful Enterprise: Northwestern University

Roger Mader shares his book on Purposeful Enterprise with fellow Northwestern University Alumni

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Strategic Growth in 4D

Strategic growth requires a thoughtful, inclusive design method. Learn from the renowned Memorial Sloan Kettering Cancer Center in their fight to serve patients better by defining the challenge, discovering the possibilities, and designing iterative prototypes to deploy a life-changing innovation.

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Purposeful Enterprise with Jeff Semenchuk

Purposeful Enterprise with Jeff Semenchuk

A purposeful conversation with the Chief Innovation Officer, Blue Shield of California. Jeff Semenchuk describes the requirements to build a purposeful enterprise.

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Put Business in Context

Put Business in Context

How should tech professionals prepare themselves for the business world? https://www.youtube.com/watch?v=xLuqEL1MgWs Roger Mader provides an introductory briefing on business education for technology professionals. Hosted by Jeremy Alexis of the IIT Institute of Design, the Discovery Partners Institute produces next generation technology leaders in the Chicago Market. These aspiring…

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Find the Future First, part 3

Find the Future First, part 3

How do we explore our known unknowns?

In this final installment, you will conclude with the four quadrants of trend forecasting, to explore the intersections of possible futures.

If the video is not appearing here please follow this link: https://www.youtube.com/watch?v=kEwGt91yo58

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Find the Future First: New Perspectives Part 2 in this series illustrate combined research methods to see new possibilities. Take several points of view. Explore the intersections. Bring a new perspective. "The future is already here. It's just unevenly distributed."

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Find the Future First; part 1 of 3

Find the Future First; part 1 of 3

Take the friction out of your forecasts.

How did Jules Verne, William Gibson and other science fiction writers anticipate transformations in technology, society and human behavior? They used the keen observation available to scientists and other deep experts in changing domains.

In the next two weeks I will share parts 2 and 3 of…

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Platforms Cultivate Ecosystems

Elevate and expand your innovation design by cultivating ecosystems. This case shows how Apple Music won prominence, against Steve Jobs’ instincts, by inviting partners to come out and play. https://youtu.be/wooJy4y5Pwk If you have difficulty viewing the video above, please click this YouTube link.

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