In 1978, , Inc. opened its doors at Fred Segal on Melrose Avenue, and has grown exponentially ever since. Having worked directly for Fred Segal as a salesman, buyer and then Vice President for nearly a decade prior, Robinson found it to be the perfect time to take his knowledge and expertise and build on the traditions he had learned, as well as make some of his own. Since then, his stores have continually changed the face of shopping and fashion!
Today, boutiques are located on Melrose Avenue in Los Angeles and on Broadway in Santa Monica as part of the Fred Segal centers. In the late 70's, Robinson started with a men’s casual sportswear store grew to offer a variety of hard-to-find labels spanning from local L.A. designers to unique Japanese and international brands. Five years later he expanded with a beauty boutique that he named APOTHIA (a blend of the words “apothecary” and “utopia”) and a children’s store named LIFESIZE. Robinson’s desire to cultivate a shopping experience with key lifestyle and design items - the fashion you live with -created StylObjects.
Ron Robinson spotted in Angeleno Magazine at Chateau Marmont! Stacy Robinson, Ron Robinson, & Karen Meena were celebrating the launch of the Lulu Frost and Lesley M.M. collaboration Lets Bring Back. Shop in stores & online!
Playdate ready with these light & comfortable anti-microbial shoes that are classic and comfy.
Inspired by classic, casual silhouettes, but made with the lightest and most comfortable material available, Native Shoes are the best of both worlds. Footwear for the future done in the style of everything we’ve ever loved about shoe design. You can slip them on for a quick stroll, throw them into your backpack for a day at the beach. Native’s aesthetic is relaxed, flexible and active. Footwear for anybody, anywhere, anytime.
Ventilation holes surround this lightweight EVA unisex shoe from Native. Designed for simple, casual comfort, these shoes are anti-microbial and also feature the Native logo pattern on the sole.
An affordable luxury, each bottle of polish contains a real black diamond.
In conjunction with the launch of Azature Black Diamond Nail Polish – the most expensive nail polish in the world – Azature has created a more affordable taste of luxury with this Black Diamond infused nail polish containing a real black diamond. This beautiful polish comes with added sparkle at a fraction of the price.
This shade is inspired by the light purple diamond. Purple, the color of royalty, has historically symbolized prestige and luxury.
A List – Sister Of Los Angeles
Inspired by city landscapes, and printed with organic inks in Los Angeles.
From the city that brings us the best in entertainment, style, architecture and design comes SoLA, a unique, Los Angeles-inspired gift and modern memorabilia collection that reflects all the best that the City of Los Angeles has to offer.
A List – Wonderland Eyewear
Strong & modern design, these shades are a style-must that will protect you from the rays.
The Stateline sunglasses are the epitome of nostalgia meeting modernism. With a style reminiscent of 1920′s racing goggles, these shades are as timeless as they come.
The Middle, an international accessories label based on the idea that beautiful style can be found in unlikely places, is set to launch at LA’s Fred Segal/Ron Robinson boutiques this weekend. Founded by Rymn Massand and Cristina Sanz, the line features unique designs inspired by their interactions with artisans across the globe.
2 for the Middle, the brand’s first collaboration, includes a range of leather cuffs in a variety of colors that will retail between $220 to $250.
This bottle of perfume is part of the project Nasomatto. The fragrance invites you to undergo the unexpected tranquility of giving up oneself without concern for boundary, and to sense the hazy intuition of a debath that undoes distance. It’s a result of a quest to find a vanishing point in nature, the translucence of our senses, nude desire.
“I like my scents earthy, so this heady blend of sandal-wood, honey fig, and patchouli-wrapped in Missoni stripes – is right up my alley” – Beauty Editor
Missoni Home by Apothia Maremma Candle was featured in InStyle Magazine this month. APOTHIA’s illuminating cream candles are developed from a proprietary blend of soy and luxurious ingredients combine with intense fragrance into a creamy balm. 70 hour burn time.
Riiviva Microderm was reviewed on Daily Glow this month.
“I convinced myself that I’d just have to live with the unsightly raised pink bumps on the backs of my upper arms (or resort to long-sleeve shirts in the dead of summer) — until I gave Riiviva a try.”
“…enhances Keibler’s naturally golden skin tone by layering a silvery pearl cream highlighter over a tinted gel.” Per-fekt’s Body Perfection Gel was mentioned in People Magazine by Stacy Keibler’s makeup artist.
Athletic Recon Now Available At Ron Robinson | Fred Segal
Introducing Athletic Recon! A brand that seamlessly combines street fashion and technical athletic apparel.
“As a marathoner, triathlete and overall endurance geek I found that there was a gap between my technical apparel needs and my need to look stylish. I found that the technical apparel often lacked good design and the stylish apparel often lacked functionality.
So I asked myself a simple question, “Why can’t I have both technically sound athletic apparel combined with great design?” Athletic Recon is my answer. Athletic Recon strives for technically designed athletic apparel with a nod to street fashion.” – Founder Ryan Heuser
LAFACE was featured on Beauty News NYC in their Spring Skin Care article.
“The Beaux Yeux eye concentrate hydrates, diminishes the baggage and has been proven to significantly increase collagen production. Despite the science behind this product, what seduced me is the texture: soothing and readily absorbed. The Cellular Regeneration Cream, which doubles as both day and night cream has a pleasing and restorative facial feel. It left my face looking and feeling soft and smooth and combines the work of many products: cell regenerating, firming, moisturizing and pore-minimizing to name a few. Deflection, a cool and light day cream contains spf 30 and leaves your face feeling soft, hydrated and protected with a non-shiny finish.”
As Seen In: Secret Agent Beauty On Fear No Beauty Blog
Secret Agent Beauty was featured on Fear No Beauty’s blog post ‘Tricks to Get you Post Gym Beautiful in a Jiff’
“Two of my favorite gym-bag items are my roll-on perfume/lip gloss combo and my Double Agent Eyes by Secret Agent Beauty eyeliner/mascara combo. They take up less space in my bag, and they make application easier since it’s one less thing to dig around for while in a rush.”
Pick up your own Double Agent Eyes eyeliner/mascara combo.
Ron Robinson Exclusive Launch: Azature Light Diamond Collection
Each diamond shaped bottle contains one real black diamond. Glittery sheen reflects the sparkle of an Azature black diamond. Available in 6 exclusive Azature colors.