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‘We won’t be motivated to change the world if doing so threatens to be a dreary obligation - but if we can find ways to do it that overlap with things we most enjoy in life, we’re more likely to stick at it.’
— John Paul Flintoff
‘The future cannot be predicted but futures can be invented.’
— Dennis Gabor
From the 21st of February, my studio class of 11, had approximately two and a half weeks to design and curate an exhibition from scratch, as part of Melbourne Design Week 2020. Based on the wicked problem of plastic pollution, we were to take this and design our own pieces of work to exhibit while also working together on a collaborative piece and organising the exhibition logistics.
Final Thoughts: Reflecting for the Future
Being able to participate in both a (global!) online and hands-on team collaboration has allowed me to take these experiences and lessons into future group projects and is something I'm looking forward to in the future, not only as a designer but as a human being.
I have a new understanding on collaboration and what can be achieved when peoples' ideas and opinions come together and create something innovative and exciting. Gaining an insight into where design in the future is headed, through the online intensive, has brought about new ways to collaborate. Fred Deakin, creator and founder of modUAL, talked to us at the beginning of this studio and touched on how design is straying from its 'traditional' roots of working alone or single discipline teamwork, and heading towards a new type of cross disciplinary teamwork. It was empowering to be part of a new way to design, create and collaborate, and I will definitely be taking on the skills and frameworks used in that week into my future studies and career. Having the opportunity to work with design students in London made me realise and appreciate the possibilities design can have. I would gladly participate in something like this again in the future and hope this way of collaborating and designing becomes the new normal, as I personally felt it brought out the best designer in me.
Designing our own exhibition, has equipped me with a new found confidence when it comes to collaborating. Understanding that everyone's voice and opinions are valid and that I always have something to provide to the team. Being able to step up and lead in parts of designing and coordinating this exhibition was something I never thought I would do, but this studio challenged me to push myself. Meanwhile, working on my project piece for the exhibition, it shaped my understanding of the designer I want to be. I want to be able to make a difference with my designs, even if it’s a small one, to have some sort of value and communicate important messages that need to be heard. I was lucky to be given an opportunity to exhibit my piece alongside my team and seeing the calibre of work achieved by everyone whilst being in the midst of the chaos that was organising the exhibition, has been such a privilege.
Plus!
Not only did I take away design lessons for the future, but also lessons on living sustainability and plastic-free and will strive to implement this into my daily lifestyle. Thanks to this studio, I have become more aware of the effects plastic has on the earth and how I can help out, just that little bit.
My Project
I initially began designing a poster focusing on ocean plastic pollution, keeping to the theme that my modUAL group had of whales 'eating' plastic. However after discussing the Speculative Design Cone and Wicked Problems in class, felt like the topic was a slightly difficult to inspire an interesting design piece for me to exhibit.
I had to reflect on this complex topic and think about what personally stands out for me and to me it was about community awareness and involvement surrounding plastic production/recycling. I desired to create something more fulfilling for myself and the community.
How could I spread awareness or make a small difference to the people that come to the exhibition?
After doing some research on bread clips/tags for one of the homework tasks given in class, I decided to design a small book all about them. Providing information on how these tiny pieces of plastic contribute to the greater plastic problem. During my research, I discovered 2 initiatives that recycle bread tags from landfill and give them a greater purpose.
Bread Tags for Wheelchairs
The Breadtag Project
I wanted to raise awareness and give the opportunity to have the public rethink and recycle these ubiquitous items. I'll be donating the jar of bread tags to the two initiatives, personally contributing something to the community and cause, through my exhibition piece.
Bread Tagged
publication, interactive object
These tiny pieces of plastic have become a staple item in everybody’s household. But have you ever thought about what happens to the bread tag after you’ve finished with your sliced bread?
A Tiny Book About Bread Tags aims to raise consciousness on the impact a small piece of plastic can have on the environment. From the way it was doomed to be recycled, to the real-world examples that seek community driven & positive solutions to the problem. This project encourages individuals to rethink their actions, inspiring them with ways to get involved in the recycling and repurposing of plastic.
Printed on 100% recycled paper.
next page Exhibition
or back to home
Designing An Exhibition
In preparation for the exhibition, we roughly assigned tasks to each person and grouped them to different categories of what needed to be completed. Georgia set up Monday.com — a site that allows you to plan projects and give deadlines. This was a useful tool that allowed us to keep tabs on the what others were doing throughout the process.
I was initially in charge of digital advertising alongside Laura. Which meant creating the Facebook event and running the Instagram page documenting and posting our whole exhibition preparation process in the lead up to the exhibition. I had to work closely with the print/advertising team, and essentially became part of that group. I realised that we all had to work together in order to make sure things were done and that we were on the same page visually, and quickly learnt that all advertising should've been in the same team as I wounded up helping design most of the advertising and signage we used for the exhibition.
After brainstorming ideas and mood boards with the team, I played around with creating a logo design which we collectively decided to run with.
Jasmine and I also designed the posters to be printed and placed around campus. We eventually ended up working closely throughout the whole exhibition preparation, back and forth to design the introductory panel for the exhibition and several other print signage.
A lot of communicating and messages back and forth, day and night.
A lot of organising things on our own.
A lot of running around for help and resources from RMIT (including us sourcing and painting our own plinths!!).
A lot of late nights trying to get everything done before our print deadline.
A lot of stress about how we would get everything together and completed in time.
A lot of PLASTIC for our plastic hanging wall.
A lot of transporting items.
A lot of improvising and last minute changes.
A lot of laughs.
The Exhibition
The last few days leading up to the exhibition went fairly smoothly, as all our hard work began to come together in our small gallery space. Our opening night was a success! We had such a great turn out and it was such a nice way to celebrate everything we had done in the space of just a few weeks. Looking back, it’s hard to fathom everything each one of us had managed to achieve and I'm so proud of my team of designers, working with them has taught me a lot about collaborating first hand and inspired me as a designer.