[i just need to vent about how dumb my clients are. Ugh. They are just annoying. Every project need so much hand holding. I don’t expect clients to be creative (since that’s my job and why I’m there) but these people are almost anti-creative. They get so overwhelmed by everything that they freak out and go for the easiest, least thought-out solution.
Like “oh no! The photographer has to shoot a lot images even though that’s their job and they charge by the day not by the photo! Let me draw up a new shotlist on a napkin instead of going by the art director’s organized pdf shotlist chart!!”
Or “I’m scared the photographer will suck so I’ll use stock images even though I’ve already hired them.”
Or “I understand this is a placeholder but don’t spend time updating it. I’ll take it as final now and upload the whole video.”
I always have to talk them down. It feels like babysitting children. I wish toddlers were my clients, and I don’t even like kids. At least they’d take chances and would be creative. These clients suck!
They are also so boring. They never get excited. They are monotone, ALWAYS, on every phone call. Is it a creative meeting or sentencing hearing? They also have bad taste. Like so bad. They put a white towel over a shapeless brown couch and uses that for their instagram videos. I appreciate the practicality, but where’s the imagination, the visual impact and brand alignment?? What a lost opportunity.
Their stuff could be so much better. But it’s not. And they wonder why. And they think they need a new angle. Which they believe should be to tell people they can save them money. Because we all know discounts and cut-rates are very aspirational and sexy.
I wish I could upload every piece of communication from them to here as an overview of how dumb, and annoying they are. I am dying.]












