In this article, we will clarify the concept of mobile-first, the reasons why recruiters should apply it in campus recruiting strategy, how to incorporate it in your campus recruiting strategy and lastly, give you some real-life mobile-first examples.
According to a study by Pew Research Center in 2018, 45% of younger Millennials go online almost constantly everyday. The number has nearly doubled from the ratio of 24% in their 2014-2015 survey. What’s more, the Smartphone and IoT Consumer Trends study by B2X has also reported that 25% of Millennials spend more than 5 hours on their smartphone each day. For the other 50%, the amount of time spent is 3 hours. What can recruiters learn from these numbers? It is time for them to adjust their traditional campus recruiting strategy to incorporate a growing worldwide trend: Mobile-First.
In this article, we will clarify the concept of mobile-first, the reasons why recruiters should apply it in campus recruiting strategy, how to incorporate it in your campus recruiting strategy and lastly, give you some real-life mobile-first examples.