The inviting and welcoming fragrance was no coincidence as well. It is a business tactic used by retailers called scent marketing to put you at ease when you enter a shop
Scent marketing makes an emotional connection with your clients, it enhances your brand image and improves your business. The longer customers spent your retail space, the more they become with your product and the more receptive they become to your brand. Here is an article about five ways scent marketing can help your business













