#autumnwinter2012

[homoconsommatus]

MOD Magazine

Interview / September 2012

[ofgodsandgeeks-blog]

Got to geek out at the Asian premiere of Dior and I movie 🎥 last evening.

Fashion films make such lush reminders. They take me back to the days when I was a fashion design student attempting to make a dress out of a dream, and they call up why I do what I want to do.

While it’s Raf Simons' story of stepping into the revered world of Dior as its new creative director and rising to the challenge of debuting his first collection — haute couture, in eight weeks instead of the usual four-six months no less — for AW12, director Frédéric Tcheng shared: “Who is the ‘I’, in the title Dior and I? I strived to keep the answer open to many possibilities.” It is through Raf Simons we see the huge machinery at work in Dior, from the top guns and his fellow creative directors to the petite mains, who pretty much stole the show.

I love the little sewing kits they hang around their necks, how “serious tailoring” set their hearts racing (heart rate goes off the radar at the mention of velvet involved!), how they pop Haribos like anti-anxiety pills, and how they believe the spirit of Monsieur Christian Dior remains in the atelier to check their work.

And when it finally culminates to show day, I could understand how bittersweet it is for them to complete the creative journey; it was a cue that the movie was soon to end. And it was hard to hold back the tears when you see the kind of reception awaiting Raf Simons, and how overwhelmed he must have felt at the time.

[houseoffloracollections]

AUTUMN/WINTER 2012 '2 TONE'

[joanafferreira-blog]

Skatomize

Joana Ferreira

Sebastião, Autumn/Winter 2012