AVARI enables you to personalize in the moment with real-time predictive content in email. Marketers send one campaign with AVARI dynamic content, using any email service provider (ESP) or marketing automation, and recipients get millions of unique combinations of content that are predictively personalized for each.
I started working with AVARI in February 2015, when the former company, RetentionGrid, rebranded. I assisted the marketing team with the change by writing and editing copy for the company website, internal and external marketing documents such as email guides and white papers, and the blog. I also managed the company’s social media presence.
Blog Posts
Social Feeds for Social Proof
Guides
22 Uses for Embedded Social Feeds in Email
Content that Converts for 5 Essential Emails
White Papers
CTOR Revival 2015