Jan 25, 2023
Emperia is helping brands like Bloomingdales build shopping experiences in VR
Does the average person want to shop for apparel in virtual reality (VR)? Speaking for myself, it sounds rather cumbersome — having to plop on a headset to browse for, say, trousers as opposed to click through a few galleries. But not everyone agrees — particularly those who hope to build a business out of VR retail. Enter Emperia, an “immersive” retail startup that — to its credit — has already…
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