New Pepsi ad idea?
Finding the advertising in everyday life. Always looking for the best and simplest concepts to attract eyes. Our new kitten named Lexie has a fondness for making Pepsi boxes into little hiding places from my terrible cold. A simple yet basic compelling truth that is properly and creatively communicated in a simple manner can have a lasting effect on a brand’s advertising objectives. What is more basic and compelling to new kitten owners than curious and overly hyper pets eating/drinking their foods, drinks, and playing
Most persons can remember the terrible backlash Pepsi had received for posting their ad and the public outage followed by United Airlines. With such a lasting impact many students of advertising were intrigued with the brand. What simple truths can you uncover and convey to better a brand or one’s self image?
Photo: Personally taken and owned.