Reflective Journal Print Advert
BRIEF
I was asked to make a print advert which related to the topic at hand ‘Freak or Unique’. To make an advert which is inspired by our own interests and repents our personality. Also, take pictures of objects that we have bought with us to take photos of and use them to merge together to make a print advert.
RESEARCH AND INSPIRATION
I have created a Halloween themed printed advert and it is an advert for a fashion show. I was inspired by the objects i brought in and the fact that it was close to Halloween. I also thought that I needed to do an advert that hasn’t been thought of before. The two main objects I used were a skeleton and an angel broche, also my passion for clothes was a big part of it too.
PHOTOGRAPHY
The skills I had learned in photography were so useful because it helped to create an amazing print advert. Such as, learning how to focus in on the objects and learning the different techniques used to make an amazing advert. Such as, leading lines, depth, framing, rule of thirds, etc. I made the advert by using photography to learn how to make an amazing advert. First, we learned how to hold the camera and put the SD card in so that the camera will work. Then we learned how to focus in on pictures and why it was important to focus in on pictures and get the full image and text if there is any. We were taught which ISO we had to use for different lighting and how that was important. Also what manual and auto was and the difference between them.
PHOTO SHOP
Using photo shop was very helpful when it came to making the print advert as it helped to merge the two objects together and make the end result look realistic. The tools i had used and learned to do in photo shop and why we learned they were important were: selection tool, healing brush, text, backgrounds and layers, adjustments, etc. The healing brush was to cover any damages. The text was to type text in. The backgrounds and layers were to help in case you made a mistake they were mainly used at backups. The adjustments were important as they were the key to making sure the pixels were the right amount, to control the brightness and the darkness of the picture.
SLOGAN/ NAME
I came up with the name as i related it to my passion which is fashion and my intention was to create a Halloween themed advert. I wanted to go with something modern but at the same time classic and not unexpected. Originally I planned to create an advert that suited me and suited my personality.
FINAL PIECE
I feel as if I have done a great job, I made an effort to create a print advert and I’m terrible at technology and I found photon shop difficult but the end result is how i wanted it to work out. I related my end piece to the theme of Halloween and I’ve related it to fashion as well. So I feel that I have done a great job and I’m very happy with how it had turned out.
WHAT WOULD I DO DIFFERENTLY?
In my opinion I feel if I could do anything differently I would try and add some creepy sort of font in the background and make it seem more Halloween.









