So Mashable is now using the "Beyoncé Effect" as a thing, and no one is
Is this what happens when you “Have Hot Sauce In My Bag, Swag?” and your connubial relations are good enough for a night out & a stay at AirBNB? We want to know for real...like really.
Or is it more likely that @mashable , and other MSM outlets are using the Beyoncé and all things Bey to entice the Beyhive to click ~ no matter. We toss just a pinch of shade on their reporting and ask about the real sales bumps they should be looking into...















