#bigmac50

[ritchieruiz]

Celebrate 50 Years Big Mac. @mcdonalds . . . . . #BigMac50 #mcdonalds #lettering

[theurbanshowroom]

S t y l e P e o p l e P r o d u c t C o n t e n t A r t & D e s i g n . . . . . #tiapenney #theurbanshowroom #artdirectorlife #stylistsfavourite #bigmac50 https://www.instagram.com/p/CDDEwaMjsNx/?igshid=14831uqwctnf0

[5thingswearetalkingabout]

McDonald’s: 50 years of ‘Timeless’ Big Mac

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An ode to the popular styles of the Big Mac’s formative years

If there’s one thing advertising art directors love to do, it’s go retro, especially when that means getting to go all out on hair, makeup, wardrobe and filters with the photo shoot. That said, the approach can sometimes feel a bit shoehorned into being a lazy reference that’s disconnected from the product. 

Luckily, this campaign uses the concept to good effect. TBWA\Paris created a series of posters about the “Timeless” Big Mac, which turned 50 this year—serving as fodder for a litany of ad campaigns from the fast food chain’s agencies around the globe. Leo Burnett London, for example, created a fun spot earlier this revisiting the Big Mac’s first days. 

The new French poster campaign takes a minimalist approach in its ode to previous eras, with simple and eye-catching photos featuring the popular styles of the Big Mac’s formative years in the late ’60s and into the ’80s. (French culture seems to have been well in line with U.S. fads.)

(Source: https://www.adweek.com/creativity/mcdonalds-made-a-series-of-perfectly-retro-posters-to-celebrate-its-timeless-big-mac/)

[thetravellinggourmet]

50 years of the Big Mac! Yummie!😃#mcdonaldsbrasil #mcdonaldslocal #mcdonalds #bigmac50 #bigmac Small MAC...🤣😂😁😎http://thetravellinggourmet.wordpress.com https://www.instagram.com/p/Bn40hz3HzM4/?utm_source=ig_tumblr_share&igshid=iu2r8m19aiwt

[gsilverveilb]

. • 🍔🍟🤗🍟🍔 • "The Real MacCoin" It's the 50th anniversary of @mcdonalds #BigMac and to commemorate it they are giving away some limited edition MacCoin. I got one, yey! There are actually five different designs and you can exchange it for a big mac, but I'm keepin' mine baby. • 🍔🍟🤗🍟🍔 • #BigMac50 #MacCoin #redeemed #collection #50th #goldenburger #imlovinit #everydaycheatday #Dohaexpat #Dohadiaries #igersDoha #expatlife #pointandshoot #ShotfromTheGalaxy #feelgoodmoments https://www.instagram.com/p/BnX1DrTgIOJ4a57TIug-g1KAiFuxs2yz1lZY2o0/?utm_source=ig_tumblr_share&igshid=6czzxpcpy8tl

[belaymonkey]

I haven't eaten at a McDonalds in years but today I decided to celebrate BigMac's 50th Bday! #BigMac50 #MacCoin #CollectorCoins #McDonalds #60sCoin #70sCoin

[belaymonkey]

I haven't eaten at a McDonalds in years but today I decided to celebrate BigMac's 50th Bday! #BigMac50 #MacCoin #CollectorCoins #McDonalds #60sCoin #70sCoin

[flourshop]

🍔MEGA MAC!🍔 #BigMac50 #flourshop (at Flour Shop)