Mar 21, 2017
Social Identity.
Social Identity relates to the importance of the views of society and the “expectations and opinions that others have of us” (Barker, 2007, 219) influencing the manner in which we choose to express ourselves to the world from both a social and creative standpoint (Tagg & Seargeant, 2016).
When Bob Dylan went ‘Electric’ in 1965, he was greeted with a sea of booing by audience members, who deemed it “heresy” (Wald, 2015, 1). However, those who booed him were later accused of being “stuck in the past” (Wald, 2015, 2) and that Dylan’s change in musical direction was a representation of the future (Wald, 2015, 2) and the development of a new social identity for both himself and his fans.
