Broken Riders was founded on the cool rocky landscapes
around Brighton, UK five years ago and is a company built around broken bones, bruised egos, and smiling faces. They enthusiastically embrace cycling’s challenges while they simultaneously celebrate everyone’s cycling successes – encouraging everyone to get back on the bike after that last nasty spill. They also are aredent supporters of manufacturing their innovative wares in ways that leave a light touch on the planet – specializing in fabrics are EarthPositive (ethically sourced, carbon neutral, and made via renewable energy sources).
Summer 2014 brings some new gear from the company that would be right at home in the bike park, enduro track, or just around town.
Broken Riders Summer 14 gear
The new T-shirt is made from naturally wicking and anti-microbial bamboo and helps keep you dry and odor free after you take a tumble offa that huge booter. It’s also priced well at just 28 broken bones. The socks are merino wool, which for the uninitiated, may very well be the best sport-fabric ever invented because it is light, fine, and ultra-breathable that keeps you cool in the summer’s scorching heat and warm in the winter’s cooler temps. These are built by the legendary SockGuy in California and feature a non-slip cuff, durable stitched heel and toe, and flat knit top construction to further enhance the thermal protection. Similarly, the beanie is built from merino wool on the outside and features a soft fleece liner on the inside for warmth and comfort. Last, that cool little keychain is made from recycled MTB tires – keeping you in touch with the spirit of your bike even when you’re away from it.
You can find out more at http://www.brokenriders.com
Broken Riders – Summer Gear Broken Riders was founded on the cool rocky landscapes around Brighton, UK five years ago and is a company built around broken bones, bruised egos, and smiling faces.
