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Trade book reviews: Behind the scenes with a professional reviewer
Rose Fox Sending a book out for review can be immensely stressful. If you’re self-published, you may have chosen the indie route to dodge all the gatekeeping and waiting periods associated with sending manuscripts to editors and agents—only to run into the same feeling when sending books to reviewers! Traditionally published authors often rely on their publishers to submit their books to the…
“Where should I sell my book?” What every indie author needs to know
BySandra Beckwith An author acquaintance recently announced their new book in a manner that almost guarantees the announcement won’t sell any copies. Why? Because they provided a purchase link for an obscure book retailer. While I suspect that was probably to make a statement about how the author feels about Amazon, it’s the wrong link to use when you want to sell books. When it comes to book…
7 ways to bring new energy back to book marketing
By Sandra Beckwith Did you put a lot of time and emotional energy into your book launch? Did you pour your heart, soul, and dreams into announcing your book to the world? And then, did you walk away from it just a few weeks or months later? Maybe you were burned out. Disappointed with sales. Hated putting yourself out there with your book. Or dying to get started on your next project. Table…
What does it take to get a literary agent?
By Sandra Beckwith Most of today’s authors self-publish – for a wide range of reasons: They want complete control over the end product They believe they will earn more The book isn’t traditional publishing material They don’t know how to pursue a traditional publishing contract Today’s article reviews a book that authors in that fourth category need. Get Signed: Find an Agent, Land a Book…
How to write a powerful "About the Author" page: Sonya Matejko tells all
BySandra Beckwith When visiting a website to learn more about an author, expert, or entrepreneur, the first thing I look for is the “About” page. I need to know quickly what the person does, how qualified they are to do it, and how they express themselves. About half the time, there’s no information on qualifications (this is especially true with companies selling services to authors). I get…
13 fiction book marketing tips from an experienced novelist
Victoria Jayne Just six weeks after my debut novel was released, my publisher ended our contract. Why? I believe it’s because I didn’t have the faintest idea how to market my book. I did nothing the first three weeks. I relied on my publisher to do it all. Major fail on my part. When I finally got on board, I flailed. Completely out of my depth, it was too little too late. I believe my…
When should you start planning your book launch?
Build Book Buzz You know you need to market your book… … but the launch part feels overwhelming. You haven’t even finished writing the book (or maybe you have!) and already you’re hearing about everything you’re “supposed” to do for your book launch: Building an audience Recruiting a launch team Getting reviews Sending emails Planning promotions … and it’s a lot. You’re not a…
How to build a powerful author email list, step by step
By Sandra Beckwith If you’ve been hanging around the Build Book Buzz community for any length of time, you already know how passionate I am about email marketing. I talk about it constantly — and I make no apologies for that. Report after report after report validates the value. That’s why I recently hosted a free training webinar with one of my favorite email marketing experts: Shiv Chibber,…
