Google Chrome’s push notifications are now available to all
Google has released the finished public version of Chrome v42, which lets websites send you alerts (with your permission, of course) whether or not the browser is open.
You can get breaking news, for example or find out when someone outbid you on that important auction you forgot to watch and the message will just appear in the top corner of your screen without the need to have your browser open. My guess would be that Google will eventually allow some customisation of the message window, its appearance, location on the screen and the notification sound.
The feature will be more than a little familiar to Safari users who for sometime have had this feature, but with the public release of Chrome v42 this is now platform-independent -- you should see it in Linux and Windows versions too.
How do you get it? Well Google Chrome for sometime has been able to silently install updates and keep your browser updated, if you allowed this at first installation. If not two methods can be used, one is simple re-install chrome from Google or even simpler go to the About Chrome menu item in the menu this will check the version and offer any updates.
Captive Portals Push notifications can allow users to opt-in to timely updates from the venue owner to effectively re-engage them with customised, engaging content long after they have left their WiFi service coverage area.
Odyssys® can utilise Chromes new push notifications to allow captive portal owners the ability to ask users to subscribe to their venue’s messaging service. The true beauty being that the venue owners can interact with the users device well beyond the bounds of their own WiFi… Allowing Venue owners to extend their power and reach of their brand and engagement with customised tailored messages.
As of the release of Chrome version 42, the Push API and Notification API are available to developers to start working on these areas.
Odyssys® already has the essential tools in place to provide push messaging and our enhanced location engine can help target and drive brand engagement beyond the reach of the venues WiFi. Further more the messaging does not have to be a one to many message, tailored or personal messages can be sent.
When the user grants permission to receive these messages they become essentially a subscriber to the venues service and get assigned a unique subscriberID allowing for targeted message sending, based on demographics or other know information about that WiFi device, user or user habits.
Push notifications can allow users to opt-in to timely updates from a Captive Portal or Splash page and allow the venue owner to effectively re-engage them with customised, engaging content, even when they do not have their browser open!
Global Reach & Odyssys® Global Reach Technology is a software innovator and the leading provider of carrier-grade WiFi and Passpoint™ Hotspot 2.0 services. We have packaged our carrier-grade solution into our Odyssys® software to provide businesses large and small with private and public WiFi built on a carrier-grade platform.
Chris Spencer (D.Sc) - VP Technology Global Reach Technology Limited http://www.globalreachtech.com
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